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Zenithoptimedia India

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Digital medium gains populairty this IPL season

As advertisers finalise plans to make the most out of the cricket fever during the upcoming IPL, the digital medium is increasingly emerging as a favoured platform for many brands and......

Advertising rides economic recovery

With the overall consumer sentiment improving, advertising is getting a fillip.Last year, the ad industry had grown 6 per cent. This time around, it is hoping for at least a 10 per cent growth......

Advertisers bat for ODI cricket

After noting the recent poor television viewership of cricket tournaments, including the Twenty20 format matches, sports broadcasters, media agencies and advertisers say One Day Internationals give......

IPL relocation prompts advertisers to pull out

The decision to relocate the second edition of the Indian Premier League (IPL) Twenty20 tournament to South Africa has prompted several key advertisers such as Hyundai, Havell's and Reebok, among......

Ad industry to at grow 61% by 2010

After witnessing an average growth rate of only 12-13 per cent over the last three years, the Indian advertising industry is set to grow 61 per cent by 2010 with advertising spend climbing to Rs......
  Web results for Zenithoptimedia India
Brand T20 takes a big knock

New Delhi, May 17 -- If the Indian T20 League were a listed company, many stakeholders would have lost their shirts following the spot fixing... ...

http://in.news.yahoo.com/brand-t20-takes-big-knock-183000695.html
Has car advertising become boring?

For a category that is one of the largest ad-spenders, car advertising ironically has mostly remained stuck to the mid gear formula of 'family and... ...

http://economictimes.indiatimes.com/features/brand-equity/has-car-advertising-become-boring/articleshow/20047934.cms
Too-much-cricket-T20-league-TV-ratings-peter-out

The annual cricketing extravaganza, the India domestic league, may be playing to packed stadiums, but it is unlikely to live up to its promise as a... ...

http://hindustantimes.com.feedsportal.com/c/33818/f/608459/s/2b12f2b4/l/0L0Shindustantimes0N0Cbusiness0Enews0CFeatures0CToo0Emuch0Ecricket0ET20A0Eleague0ETV0Eratings0Epeter0Eout0CArticle10E10A492550Baspx/story01.htm
Publicis launches digital agency Razorfish in India

Maurice-Levy-led Publicis Groupe has launched its digital agency Razorfish in India. Anticipated for a while now, Razorfish's entry follows... ...

http://www.smartinvestor.in/market/Compnews-171557-Compnewsdet-Publicis_launches_digital_agency_Razorfish_in_India.htm
Publicis Groupe acquires Bangalore-based technology services provider Neev

Founded in 2005, Neev is a technology services provider specialising in e-commerce, SaaS and cloud applications across web, social media and mobile... ...

http://www.vccircle.com/news/technology/2013/04/18/publicis-groupe-acquires-bangalore-based-technology-services-provider

Top Coverage News


Coverage: The Match-Fixing Episode II - spot-fixing trial

Coverage of the match-fixing episode involving the Pakistan cricket team in England.

Complete coverage of Mumbai blasts

Three blasts rocked Mumbai's crowded Zaveri Bazar, Opera House and Dadar Kabootarkhana areas on...
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