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Zenithoptimedia India

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Indians still flock to e-tailers despite several glitches

On Tuesday, while several consumers took to social media to share their grievances about the Snapdeal site crash, many others said they visited the website to either compare prices or for window......

E-commerce to drive advertising spend this festive season

This festive season could see a barrage of ads from companies such as Jabong, Myntra, Snapdeal, Flipkart, Amazon, OLX and Quikr. Joining them will be other e-commerce entities, too, as the festive......

E-commerce ad spends to beat HUL's in a year

A handful of e-commerce players will likely upset the pecking order of the country’s largest advertisers in a year. Thanks to the media blitzkrieg by players such as Jabong, Myntra, Snapdeal,......

Digital medium gains populairty this IPL season

As advertisers finalise plans to make the most out of the cricket fever during the upcoming IPL, the digital medium is increasingly emerging as a favoured platform for many brands and......

Advertising rides economic recovery

With the overall consumer sentiment improving, advertising is getting a fillip.Last year, the ad industry had grown 6 per cent. This time around, it is hoping for at least a 10 per cent growth......
  Web results for Zenithoptimedia India
World Cup, IPL promise more money, viewers this year

Mumbai: More money, more viewers, and a much bigger digital advertising and marketing opportunity—that's the promise of next month's cricket... ...

http://www.livemint.com/Consumer/JNzlOnx4TKOpAZ7dl9la2N/World-Cup-IPL-promise-more-money-viewers-this-year.html
Inside the CMO's Mind

Mumbai, Maharashtra, India MSLGROUP, the strategic communications and engagement consultancy of Publicis Groupe, and the largest brand and... ...

http://businesswireindia.com/news/news-details/mslgroup-releases-its-latest-executive-report-%E2%80%98india-strategic-communi/42248
ZenithOptimedia appoints talent head

As Head of Talent and Human Resources, Saswati Sinha will be taking charge of the group's pan-India operations including ZenithOptimedia,... ...

http://www.bestmediainfo.com/2015/01/zenithoptimedia-appoints-talent-head/
Payment gateways & mobile wallets plan to spend $100 million for multi-media advertising campaigns

NEW DELHI: Payment gateways and mobile wallets are planning to spend up to $100 million (about Rs 600 crore) on multi-media advertising campaigns... ...

http://economictimes.indiatimes.com/tech/internet/payment-gateways-mobile-wallets-plan-to-spend-100-million-for-multi-media-advertising-campaigns/articleshow/45786057.cms
Ad spend to grow 12% in India next year, says ZenithOptimedia

Ad spend in India is set to grow 12 per cent next year, even as global ad spend is expected to grow by 5 per cent in 2015, and by 6 per cent in... ...

http://www.thehindubusinessline.com/companies/ad-spend-to-grow-12-in-india-next-year-says-zenithoptimedia/article6680030.ece?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication

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