News for 'wm-morrison'

Tesco to withdraw misleading ads

Tesco to withdraw misleading ads

Rediff.com21 Aug 2008

The Advertising Standards Authority yesterday ruled that the company has shown an 'unfair' comparison in the advertisements to claim that a selection of goods sold at its stores are cheaper than those of rival retailers Asda and Wm Morrison. ASA said that 'ads must not appear again in their current form,' as it found that 'both ads were likely to mislead.'