Taiwanese footwear major Hong Fu Industrial Group - a supplier to Nike, Converse, Vans, UGG, Puma, Adidas, Reebok, HOKA, Under Armour, and ON (a Swiss sportswear brand) -marked its India entry on Monday, with the ground breaking ceremony of the Rs 1,500-crore footwear manufacturing facility at the SIPCOT Industrial Park in Panapakkam, nearly 85 kms from Chennai.
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'Closets brimmed and overflowed.' 'The dining cabinet was emptied to stock footwear.' 'They were thrust into bookshelves still in their wrapping.' 'It was like a boot plague for which there was no antidote,' says Kishore Singh.