Television Audience Measurement (TAM), a measurement body, has released an overview of the advertising spends on different platforms by the... ...http://www.afaqs.com/news/story/43676_TAM-Adex-Radio-dominates-BFSI-advertising-in-Q1-2014
The service will provide data on ad spots and promos, similar to TAM's AdEx. ...http://www.afaqs.com/news/story/43281_BARC-is-ready-with-ad-spot-monitoring-service
Ad spots on the geo-targeted ad network will now be monitored and certified by the television audience measurement analysis firm. ...http://www.afaqs.com/news/story/43255_TAMs-AdEx-to-certify-ad-spots-on-Amagi
Various agencies have predicted an average growth rate of 12% in ad spends in 2015 ; quality of growth minus last year's big election money will... ...http://www.impactonnet.com/Why-Ad-Spends-Won%E2%80%99t-Grow-Faster-Than-2014%2C-And-Why-That%E2%80%99s-Good-News...