Martin Sorrell on how effective is Modi's media strategy

The drive from One Indiabulls in Mumbai's Lower Parel district to the newly-renamed Palladium (now St Regis Mumbai) - a distance of 2.5 km - ought to take approximately five-seven minutes in sane......

A staggering $18 trillion unaccounted money stashed in tax havens

A worker counts U.S. dollar bills and Philippine pesos inside a money changer in Manila. Photograph: Romeo Ranoco/Reuters Around  $18 trillion worth unaccounted money is stashed in tax......

The world cup for advertising kicks off

Emmanuel Upputuru presents glimpses of the global advertising contest in Cannes. I landed at the Nice airport (pronounced niece) at about 8.45 am local time. The shortlists were going to be......

India is a sweet spot for growth, says WPP

Brazil, Russia, India and Chinaand 11 other emerging economies are growth engines for the $14-billion marketing and advertising global network, WPP, according to Sir Martin Sorrell, chief executive......