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Good news about the rupee fall

Recovery in the US economy and continuing rupee depreciation is leading to a spurt in absorption of office spaces, especially with regard to information technology and IT-enabled services. Both......

Can Chelsea return help Mourinho mend damaged image?

Jose Mourinho's return to Chelsea is a chance for him to reverse some of the damage inflicted on his brand by an unsuccessful and controversy-plagued stint at Real Madrid, according to marketing......

Nike, Adidas lead suppliers' battle for Olympic gold

US market leader Nike and German rival Adidas are locked in their own Olympic battle to boost athletes' performance and squeeze maximum value out of next month's Games in London. The Games provide......
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Adidas marketing push an uphill battle against 'cool' Nike

By By | Reuters By Emma Thomasson BERLIN (Reuters) - Sportswear firm Adidas probably thought it had hit the marketing jackpot when... ...

https://in.news.yahoo.com/adidas-marketing-push-uphill-battle-against-cool-nike-150540176--sector.html
study

By By | Reuters By Emma Thomasson BERLIN (Reuters) - U.S. sportswear group Nike will supply shirts to more teams in the top five European... ...

https://in.news.yahoo.com/nike-most-europe-soccer-deals-adidas-most-lucrative-230450031--finance.html
Thanks to Lance Armstrong, sponsoring a Tour de France team has become 50% cheaper

Tour de France, cycling's biggest prize, is a bargain for sponsors, courtesy of Lance Armstrong. The event could once demand large investments... ...

http://economictimes.indiatimes.com/news/sports/thanks-to-lance-armstrong-sponsoring-a-tour-de-france-team-has-become-50-cheaper/articleshow/39190980.cms

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Coming to India and making

Success in manufacturing is not just about being cheap - cheap labour, cheap land, cheap power...
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