As 4G internet completes coverage of the entire country, rural markets have become the primary generator of sales. Earlier this year, Manu Kumar Jain, vice-president (V-P), Xiaomi India, was......
Armed with deep customer knowledge, low operational overheads, new funding opportunities and help from online marketplaces, the local brand is turning David to every Goliath that steps into its......
Banking heavily on the burgeoning market for fitness wear, Hrithik Roshan is taking his clothing brand from digital to physical stores and extending it to accessories and gym gear, finds Urvi......
International labels seek an Indian look as they build their brands in the country Over the past year, India has seen three big brands, Hennes & Mauritz (popularly known as H&M),......
There were 52 launches during January-June 2015, compared with 29 in the year-ago period and 32 in 2013. Belying concerns that the packaged goods sector might be on a back foot in the wake of the......