Future Group's plans to boost on-line sales has come across a cyber hurdle with its flagship e-commerce portal FutureBazaar being hacked and rendered dysfunctional for the last two days.
Even virtual world gaming is starting to suffer from real-world problems -- theft of identity and virtual assets, extortion and terrorism.
According to the Security Threat Report organisations across India spent an average of $7.2 million (Rs 32 crore) in 2010 to deal with damages caused by data breaches.
Future Group said customer acquisition costs, fulfilment costs and other expenses in e-commerce add up to 50 per cent of overall business costs, making it unviable