News for 'chouw'

Videocon goes for a brand makeover

Videocon goes for a brand makeover

Rediff.com3 Jul 2009

The 'V' in the new Videocon logo is composed of two animated green, lava-like shapes -- called Chouw and Mouw -- with distinct identities of their own. Chouw and Mouw are 'live' characters, and will be used through a series of short videos to tell simple stories. Both have certain personality traits, based on their physical attributes.