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Rediff.com  » Business » Outlook to license Time Inc's People in India

Outlook to license Time Inc's People in India

November 19, 2007 19:25 IST

The Outlook Group and the United States-based publishing company Time Inc plan to launch the popular People magazine in India in 2008.

People revolutionised personality journalism in 1974 and is today one of the world's most popular and successful magazines. Every week the People brand reaches 43 million readers with the latest news, exclusive interviews and in-depth reporting on the most compelling people of our time.  People.com is the premier Web destination for celebrity news, photos, style and entertainment coverage.

Maheshwer Peri, president and publisher, The Outlook Group, said: "We are excited to be associated with one of the world's largest magazine publishers and to bring People's unique editorial mix to India. We are pleased by Time Inc's decision to license an Indian edition of this important brand and believe that this says a lot about the Indian market. We are committed to its success."

"The economic growth and opportunity in India right now makes this an ideal time to bring one of Time Inc's signature brands into the country," said Jim Jacovides, vice president, licensing and syndication, whose group is responsible for the licensing and syndication of Time Inc.'s leading brands globally.

Under license, Time Inc. publishes 39 editions available in more than 19 countries. The titles include: Fortune, Golf, In Style, People, Real Simple, Sports Illustrated, Sports Illustrated Swimsuit, Time and Time for Kids.

Time Inc. is the largest publisher in the US and the United Kingdom. Outlook is one of the largest and fastest-growing publishing groups in India. The Outlook Group publishes Outlook, Outlook Saptahik, Outlook Business, Outlook Money, Outlook Traveller and Marie Claire. Outlook is owned by the Rajan Raheja group which has interests in manufacturing, financial services, cable networks, software, hospitality, construction, infrastructure, etc.