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Rediff.com  » Business » Made in India! Sachin Tendulkar launches BMW 7 series, X1

Made in India! Sachin Tendulkar launches BMW 7 series, X1

Source: PTI
Last updated on: February 04, 2016 09:15 IST
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'Our commitment to 'Make In India' will continue successfully in future.'

Image: Sachin Tendulkar bats for BMW. Photograph, courtesy: BMW
 

German luxury auto major BMW India has launched its much-anticipated 7 Series and X1, produced at the company's Chennai manufacturing unit.

The new BMW 7 Series is priced from Rs 1.11 crore to Rs 1.55 crore (ex-showroom Delhi) while the all new BMW X1 ranges between Rs 29.90 lakh and Rs 39.90 lakh.

Both the cars were launched by legendary cricketer Sachin Tendulkar at the 13th Auto Expo in New Delhi on Wednesday.

The luxury limousine and the premium compact sports activity vehicle are ready for orders at all BMW dealerships.

However, the deliveries of BMW X1 would start from April 2016, the company said.

The BMW 7 Series is available in two diesel variants which are locally produced. The limousine is also available in two petrol variants which have been imported as completely built- up unit (CBU).

BMW X1 is available in diesel variant. "BMW India will bring 'Sheer Driving Pleasure' in 2016 with power packed launches across our entire portfolio. Starting with the launch of the BMW 7 Series and the BMW X1 at Auto Expo, we are poised to kick-off an exciting product offensive for the year," BMW Group India President Philipp von Sahr said.

 
 

Referring to the domestic production of BMW 7 Series, he said that with the local production of the BMW 7 Series at the Chennai plant, "our commitment to 'Make In India' will continue successfully in future." 

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