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How TV channels got the Bihar picture wrong

Most television channels, including NDTV, were giving NDA a thumbs up, when it was the Grand Alliance that was winning the battle on the ground. Viveat Susan Pinto & Jency Jacob report It was a......

The Junk Food Conundrum

Should junk food be sold in Indian schools? Dinesh C Sharma on the Delhi high court case, the outcome of which will impact millions of school children in urban areas throughout the country In the......

How Smart TV Is Changing India

The way video is being watched and monetised is changing.This is the first thing that stands out as the penetration of smart TVs continues to rise. IMAGE: Kindly note the image has been posted......

Colgate-Palmolive ready to ride the herbal wave

In the past few months, Colgate launched a new toothpaste for diabetics, an oil-based mouthwash, and mouth spray under Vedshakti. Colgate-Palmolive India is placing greater emphasis on freshness,......

Emami keeps 'Fair And Handsome' for now, but with a noticeable tweak

Over the past few months, FMCG companies redefined their “fairness” offerings to make them more inclusive in the backdrop of the global movement “BlackLivesMatter”. Emami......

Bharat spurs growth of FMCG companies

While sales momentum from rural areas may last another three to six months, sales growth in urban areas could stage a comeback by next year’s June quarter as people learn to live with the......

Full month's curbs saw FMCG decline 34% in April

Clearly, the domestic market has taken sharp knocks in April, which is likely to be visible in May as well, said analysts tracking the market, as FMCG companies are grappling with improving......

The Up DVD is a must-have!

When the funny, touching and life-affirming animated adventure Up from Pixar and Disney hit the big screens a few months ago, its producers promised that in the film, the sky is no longer the......

Woods attracts highest TV rating since US Open '08

Tiger Woods's thrilling victory at the Arnold Palmer Invitational generated the highest overnight television rating for a golf event since his triumph at last year's U.S. Open, according to Nielsen......

Rediff News

Nielsen Media Research

News for Nielsen Media Research

How TV channels got the Bihar picture wrong

The Junk Food Conundrum

How Smart TV Is Changing India

Colgate-Palmolive ready to ride the herbal wave

Emami keeps 'Fair And Handsome' for now, but with a noticeable tweak

Bharat spurs growth of FMCG companies

Full month's curbs saw FMCG decline 34% in April

The Up DVD is a must-have!

Woods attracts highest TV rating since US Open '08

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