Of cricket and cars: MRF test drives a new brand

In launching its first line of luxury tyres, MRF is banking on the familiarity that it has built with consumers and on its partnership with cricket to extend its equity to a new brand. T E......

Margin, demand woes may deflate tyre makers

The margins of tyre manufacturers could come under pressure given the rise in rubber prices and the moderating demand for tyres. Photograph: Anindito Mukherjee/Reuters In the past three quarters,......

Toy makers face a 'glocal' challenge

The Chinese dependence is far from over, industry players are also citing a shortage of electronic toys in the country. IMAGE: Kindly note that this image has been posted for representational......

Rise and rise of the Rs 10,000 shares

There were 16 such companies in the last quarter, gaining from the unprecedented bull run after the coronavirus pandemic. They account for over Rs 8.6 trillion in value. Sachin P Mampatta reports.......

Goa Gears Up for High-Octane Supercross Return After Long Break

IMAGE: The 5th Round of the MRF Mogrip FMSCI National Supercross Championship 2025 be held in Navelim, Goa the November 30. Photograph: FMSCI/X Goa is set for an adrenaline-charged weekend as......

Naren wins MRF Taj Challenge

V R Naren Kumar and co-driver Moosa Sherif of Team MRF won the MRF Taj Challenge Rally, the second round of the Indian National Rally Championshipin Nashik on Sunday.In the process, Naren Kumar,......

Varun Aaron bids emotional farewell to cricket

'Fast bowling has been my first love, and though I step off the field, it will always be a part of who I am.' IMAGE: Despite a stellar start to his career, Varun Aaron's journey was marred by......

'Tumko Bat Chahiye?': How Kohli's gesture inspired Akash Deep

'That was Virat bhaiyya's bat, the one with MRF logo.' IMAGE: Akash Deep avoids a bouncer during the third Test against Australia in Brisbane in December. Photograph: Kind courtesy Akash......

'Washi Is A Superb Batter'

'The world is yet to watch him, show his prowess as a batter, but given the chance he will do a great job.' IMAGE: Washington Sundar is handy with the bat lower down the order. Photograph: BCCI......