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How RBI's bar on Mastercard impacts Indian banks

The RBI ban is only on fresh issuances, while the existing cards business remains unimpacted. The Reserve Bank of India's (RBI's) move to ban Mastercard from issuing new cards for not complying......

Sonic branding makes for sound business, realise firms

Companies are looking for an engaging hook, and sound is universally seen as a big emotional connector, finds Nikhat Hetavkar. Photograph: Kind courtesy Bruce Mars/Pexels How does one capture......

Brand play in cards business

Conventional wisdom says customers in India couldn’t care less whether they have a Visa, Mastercard, or RuPay in their wallets as credit and debit cards are known more by the issuing banks......

RuPay takes on Visa and Mastercard with a little govt help

RuPay is working on how to increase offers to customers. It is also focused on technology innovation in the card payment system. IMAGE: A RuPay sign is seen on the door of an ATM. Photograph:......

Devika Bulchandani has shattered the glass ceiling for good

IMAGE: Devika Bulchandani, Global CEO Ogilvy. Illustration: Dominic Xavier/Rediff.com Ogilvy, one of the world's leading advertising agencies, will for the first time have an Indian-origin......

Dhoni endorses 42 brands to Bachchan's 41 and SRK's 34. IMAGE: Mahendra Singh Dhoni at the M A Chidambaram stadium in Chennai. Photograph: ANI Photo At 43, Mahendra Singh Dhoni remains the crown......

Byju's, MPL want exit from Team India sponsorship

IMAGE: Indian team's jersey sponsor Byju's wants to terminate its agreement with the BCCI which has asked the company to continue at least until March 2023. Photograph: Hannah Peters/Getty Images......

Which Dhoni avatar do you like?

Mahendra Singh Dhoni is a versatile gentleman. His varied set of interests compliments his sharp cricketing brain perfectly. Doting dad. Lieutenant colonel in the Territorial Army. Businessman.......

Mastercard Brand

News for Mastercard Brand

How RBI's bar on Mastercard impacts Indian banks

Sonic branding makes for sound business, realise firms

Brand play in cards business

RuPay takes on Visa and Mastercard with a little govt help

Devika Bulchandani has shattered the glass ceiling for good

Dhoni Beats Bachchan, SRK!

Byju's, MPL want exit from Team India sponsorship

Which Dhoni avatar do you like?

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