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Eberhard H Kern

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Mercedes-Benz rolls out India-made CLA sedan

  German luxury carmaker Mercedes- Benz on Wednesday commenced the production of its new generation car CLA sedan in India. "Local production will make the CLA even more attractive for the......

India becomes a global hotspot for auto parts

Mercedes Benz, BMW and Audi have sharply increased their sourcing from India; for many component makers, the overseas revenue is as big as domestic sales. A global component sourcing team from......

Localisation making luxury cars affordable

Image: Dr Ian Robertson, of the BMW Board of Management, speaks next to the M6 Series Gran Coupe at the North American International Auto Show in Detroit, Michigan. Photograph: James......

'Auto market: Merc will continue to be the Numero Uno'

Mercedes-Benz regained the top slot in the Indian luxury car market early this year and India is now one of the top-20 markets for the German car maker. Eberhard Kern (photographed below), managing......

How Merc plans to take on its contenders

The German giant has a tough task ahead to ensure that its lead over Audi isn’t limited to the January-March quarter alone, notes Swaraj Baggonkar. Image: A Mercedes Benz car. Photograph:......

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Coming to India and making

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