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Anheuser Busch

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Is Indian advertising ready for metaverse?

Every brand and company in India too will soon need a metaverse strategy, notes Sandeep Goyal. Illustration: Dominic Xavier/Rediff.com During his quarterly results call in late July, Facebook CEO......

Heineken can now buy extra stake in United Breweries

While UB is the country's largest beer company, Heineken is the world’s second-largest brewer after Anheuser-Busch InBev. Photograph: Paulo Whitaker/Reuters The Competition Commission of......

Budweiser maker pays Rs 40 cr, settles India bribery charge

Leading brewer Anheuser-Busch InBev will pay USD 6 million (Rs 40.2 crores) to the American authorities for settling charges of making “improper payments” to government officials......

Pfizer set to buy Allergan for more than $150 bn

  The deal would create a pharmaceutical colossus with annual sales of more than $60 billion Pfizer Inc secured formal board approval on Sunday for its acquisition of Botox maker Allergan Plc......

The internet's next step

The step forward in marketing could be a move to bypass the media and towards owning it directly, says Ajit Balakrishnan.The video starts with a 20-something man cuddling his Labrador puppy. It......

Budwiser's EPIC response to Qatar beer ban

'Well, this is awkward' Budweiser has been a World Cup sponsor since the 1986 tournament in Mexico IMAGE: Empty Budweiser tents are pictured outside the stadium ahead of the FIFA World Cup in......

Extras: 'Don't stop games over homophobic chants'

IMAGE: Play was briefly halted by the referee midway through the first half of the Ligue 1 match between Metz and Paris St Germain last month due to a banner held up by the home supporters which......

World Cup diary: Pak boy makes history at Brazil-Croatia match

Brazil and Costa Rica teams line up prior to their FIFA World Cup Russia Group E match at Saint Petersburg Stadium in Saint Petersburg on Friday. Photographer: Richard Heathcote/Getty Images......

Big brands battle it out off the pitch at World Cup

IMAGE: Football fans holding their drinks before a FIFA World Cup match in Moscow. Photograph: Christian Hartmann/Reuters Soccer fans craving a Kit Kat, Snickers or Bounty snack at Russia's World......

South American soccer heads charged in latest FIFA probe

IMAGE: South American Football Confederation (CONMEBOL) President Juan Angel Napout speaks during the CONMEBOL congress on March 4, 2015. Photograph: Jorge Adorno/Files/Reuters Soccer bosses from......

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