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Abhijit Avasthi

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Advertisers feel the heat of Bollywood drug abuse probe

Advertising agencies admitted that conversations had begun with their clients to exercise restraint while using brand endorsements featuring film actors whose names appeared in the probe. IMAGE:......

Girl ad power: The new Ms India

A confident, assertive single woman is finding her way into popular advertising narratives. IMAGE: New Indian television ads are breaking the stereotype, of the woman and the brand. More and more......

Exit interview: What's next for Mudra CEO Madhukar Kamath?

'Degrees get you into the room, it is the attitude that counts,' adman Madhukar Kamath tells Viveat Susan Pinto and Arundhuti Dasgupta. IMAGE: Madhukar Kamath has spent over 25 years -- in two......

Ad lines blur as political leaders turn quasi brand ambassadors

The Prime Minister and and President gracing ads for Reliance Jio and Bandhan Bank have put the spotlight on this trend.     Newspaper readers were in for a complete surprise earlier......

Mentos starts whacky helpline

Are you in a crunch situation at work, or have a love life dilemma? Are simple daily chores bogging you down? A confectionery brand is taking on the role of an agony aunt. Confectionery giant......

Ranji Trophy: Seamers set up Mumbai's outright win; K'taka cruise to victory

IMAGE: Shivam Dube, who was picked for India’s upcoming T20Is against Afghanistan, celebrated with a four-wicket haul. Photograph: BCCI Seamers Shivam Dube (4/10) and Royston Dias (3/35)......

Ranji round-up: Padikkal's ton gives Karnataka lead

A round-up of Wednesday's play in the Ranji Trophy matches across the country. IMAGE: Tamil Nadu's players celebrate after Sandeep Warrier claimed wicket of Saurashtra's Sheldon Jackson during Day......

Top Coverage News


World Test Championship 2023

India held the top position in the ICC Men's Test Team Rankings while Australia secured the...

Manipur's Tragedy

Here are news, updates and coverage from violence hit Manipur.

IPL 2023

Complete coverage of IPL 2023

Sri Lanka's Tour of India 2023

Complete Coverage of Indian cricket team's encounter with Sri Lanka during 3rd Jan - 15th Jan 2023.

GUJARAT, HIMACHAL GO TO POLLS

The Bharatiya Janata Party was on Thursday poised for a landslide victory in Gujarat to retain...
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