Entirely new businesses have been built using data to disrupt traditional companies.
'Live a healthy lifestyle. Like what our parents taught us. Like our parents' parents taught them.' 'We become obese. In obesity the chance of cancer increases.' 'Any new symptom? Please talk to your doctor. Some screening test might need to be done.'
When Prashanth Reddy's father was in an ICU he could not find a lab that would deliver a blood infection test report in 24 hours. That's where iGenetic Diagnostics, which uses molecular techniques next generation sequencing, came in.
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