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Idbi Federal Life Insurance New Delhi Marathon

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  News for Idbi Federal Life Insurance New Delhi Marathon

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How life insurance companies get celebrities on a small budget

Life insurance companies are balancing the increasing use of celebrity endorsers by limiting the association to short, event-led campaigns, finds M Saraswathy.     It seemed like an......

Insurers find wealth in health

PNB Metlife, IDBI Federal Life, Cigna TTK are using sports  to build their brands, in keeping with global trends and changing lifestyles of their domestic audienceCome January 2016, Standard......

Tendulkar raises Rs 15 lakh for Pulwama martyrs' families

IMAGE: Sachin Tendulkar. Photograph: Hitesh Harisinghani/Rediff.com Cricket legend Sachin Tendulkar on Sunday joined thousands of runners in the IDBI Federal Life Insurance New Delhi Marathon and......

Here's what Tendulkar will do to support Pulwama martyrs' families

Tendulkar to do push ups at IDBI Federal Marathon to support Pulwama martyrs' families IMAGE: Sachin Tendulkar greets his fans. Photograph: PTI Cricket icon Sachin Tendulkar will join thousands of......

'Kept staring at the bowler despite being hit on ribs'

His more than two decades long career is a stuff of legends and handing out tips on chasing success, Indian cricket icon Sachin Tendulkar on Friday said one should be smart enough to hide......

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