RIL is world's 2nd biggest brand; Apple No 1

FutureBrand, which is a global brand transformation company, said part of Reliance's success could be attributed to Mukesh Ambani's recasting of the firm as a one-stop-shop for Indians.......

Air India unveils new brand identity, aircraft livery

Air India on Thursday unveiled a new brand identity and aircraft livery as the airline moves ahead with its transformation plan since being taken over by Tata Group more than one-and-a-half years......

Boycott calls force advertisers, celebrities to increase safeguards

American writer HP Lovecraft famously said that the oldest and strongest of fears is the fear of the unknown. Illustration: Dominic Xavier/Rediff.com For present-day advertisers and celebrities,......

Dubai property sales: Indians take 24%

Indian investors were responsible for the biggest chunk of real estate sales in Dubai in 2009, a new study has revealed. The figures, included in FutureBrand's Gulf Real Estate Study, showed that......