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Burson Marsteller

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Top 10 world leaders who reap the power of hashtag

More than half of the world’s foreign ministers and their institutions are active on the social networking site. In short, Twitter has become an indispensable diplomatic networking and......

PHOTOS: The top 15 most popular world leaders on Twitter

Prime Minister Narendra Modi, the fourth most "followed" world leader on Twitter, has overtaken the White House in terms of number of followers on the microblogging site, an annual global study of......

Clinton campaign architect steps down

Mark Penn, the pollster and chief architect of Hillary Clinton's campaign, has been replaced after it was disclosed that he met with the Colombian officials to promote a free trade agreement, which......

As Sorrell's reign ends WPP stares at an uncertain future

Whatever happens to WPP, the marketing communications business will no longer be the same again, says Sreekant Khandekar. Rarely has that awful cliche, “end of an era”, been more......

Mess led Nestl to rope in crisis managers

  It started late on crisis management but Switzerland-headquartered food multinational Nestlé has been fully into it since June, when Maggi was banned by the Food Safety and Standards......

India, 183 others missing on Twitter

At least 184 countries, including India, are officially not present on Twitter through their real name, thus missing an opportunity to promote themselves on the hugely popular micro-blogging......

Hill & Knowlton Asia gets nod to set up Indian arm

Leading international communications agency Hill & Knowlton Asia Pacific has received clearance to set up a 100 per cent subsidiary in India that will offer public relations and public affairs......

Some PR firms see an upturn in the downturn

The economic slowdown in the country may soon begin to hurt the over 150 big and small public relations firms in the country, which collectively manage 'fee income' worth Rs 300-500 crore (Rs 3 to......

Top Coverage News


World Test Championship 2023

India held the top position in the ICC Men's Test Team Rankings while Australia secured the...

Manipur's Tragedy

Here are news, updates and coverage from violence hit Manipur.

IPL 2023

Complete coverage of IPL 2023

Sri Lanka's Tour of India 2023

Complete Coverage of Indian cricket team's encounter with Sri Lanka during 3rd Jan - 15th Jan 2023.

GUJARAT, HIMACHAL GO TO POLLS

The Bharatiya Janata Party was on Thursday poised for a landslide victory in Gujarat to retain...
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