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Rediff.com  » Business » Maruti Suzuki unveils the all new Swift

Maruti Suzuki unveils the all new Swift

Last updated on: August 18, 2011 09:20 IST

Maruti Suzuki unveils the all new Swift

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Maruti Suzuki, India's largest car manufacturer unveiled, on Wednesday, its much awaited sportier and stylish Swift.

The new Swift offers best in class acceleration, high power to weight ratio and much improved fuel efficiency.

With over 140 new features, many for the first time ever in an entry level variant, the new Swift is set to once again redefine 'premium compact' car segment.

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Image: The all-new Swift.

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Maruti Suzuki unveils the all new Swift

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Built on an all new platform, the new Swift is longer and wider than its predecessor.

Maruti Suzuki engineers have adopted several new weight reduction techniques for an enhanced power to weight ratio in the new Swift.

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Image: A view of the interior.

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Maruti Suzuki unveils the all new Swift

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As a result, while new Swift delivers a power-packed and sportier drive, it also offers more kilometers to every drop of fuel: 6 per cent more in diesel and 4 per cent more in the petrol version.

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Image: New dynamic grille.

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Maruti Suzuki unveils the all new Swift

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In addition, the company has also introduced the VVT engine technology in all petrol variants of the new Swift.

The highly acclaimed DDiS engine powers the diesel variant of the new Swift.

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Image: Stylish vertical tal lamp.

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Maruti Suzuki unveils the all new Swift

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Maruti Suzuki and its suppliers have invested over Rs 550 crore (Rs 5.5 billion) to make the new Swift more vibrant and sportier.

The next generation Swift comes with a localisation level of over 95 per cent.

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Image: Unique vertical head lamp.

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Maruti Suzuki unveils the all new Swift

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The Swift is iconic and special in many ways.

It entered the Indian car market and became a segment reference point, a blockbuster, by selling over 600,000 units in 6 years making it by far the highest selling car in the premium compact segment.

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Image: Signature alloys.

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Maruti Suzuki unveils the all new Swift

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Introductory prices

Petrol LXi: Rs 422,000

Diesel LDi: Rs 517,000

Petrol VXi: Rs 476,000

Diesel VDi: Rs 561,000

Petrol ZXi: Rs 553,000

Diesel ZDi: Rs 638,000

All prices are ex-showroom New Delhi.

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Image: Rear sports antenna.

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Maruti Suzuki unveils the all new Swift

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The new Swift comes with improved fuel efficiency and best-in-class acceleration.

Petrol: Fuel efficiency up by 4% @18.6 kmpl, 0-100 kmph in 12.6 sec.

Diesel: 6% more fuel efficient @ 22.9 kmpl, 0-100 kmph in 14.8 sec.

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Image: Steering mounted illuminated audio controls.

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Maruti Suzuki unveils the all new Swift

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Some of the features on the new Swift include:

Changes in dimensions

90 mm longer

A wider stance of 1,695 mm and

Wheelbase longer by 40 mm

Reduced kerb weight in all variants (upto 30 Kgs)

20 mm additional knee room

28 mm more foot space for rear seats

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Image: Rear view of the new Swift.

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Maruti Suzuki unveils the all new Swift

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Highly acclaimed engines deliver a power packed performance.

Petrol: 1.2 litre K-series with VVT delivers torque of 114 Nm @ 4000 rpm and power of 87 ps @ 6000 rpm.

Diesel: Award winning 1.3 litre DDiS engine delivers torque of 190 Nm @ 2000 rpm and power of 75 ps @ 4000 rpm.

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Image: Automatic climate control.

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Maruti Suzuki unveils the all new Swift

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Premium and plush interiors:

Class-leading fit and finish

High quality rich and sporty upholstery

Sport black interior color scheme

Silver accents on trim and on the new 3-spoke steering wheel

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Image: High-end stereo with 6 speakers, auxiliary input and USB socket.

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Maruti Suzuki unveils the all new Swift

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The car also has:

Larger body hugging front seats

Sporty multi-layered dash board with a waterfall console

Enhanced Chrome usage on A/c vent knobs & door handles for premium feel

Integrated storage spaces in dashboard with retractable cup holder

Multi-information LCD display: fuel efficiency, temperature, trip, time, etc

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Image: Dual SRS airbags.

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Maruti Suzuki unveils the all new Swift

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The car gives a high-end feel with:

Tilt steering

New Speedometer cluster

Single touch lane changing indicator

Automatic Climate Control

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Image: The stylish new Swift.

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Maruti Suzuki unveils the all new Swift

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It also has:

Enhanced storage space on doors like retractable cup holder centre cup holder

New high-end stereo with 6 speakers, enhanced sound quality, USB

Automatic speed-based 3-level volume control

Steering mounted illuminated controls

Seat height adjuster for driver seat

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Image: The new Swift is more swift.

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Maruti Suzuki unveils the all new Swift

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It has class defining exteriors:

Turn indicators mounted in external rear view mirrors

Lively and larger headlamps

Imposing tail lamps

Sporty U-line design theme front and rear

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Image: Retractable cup holder.

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Maruti Suzuki unveils the all new Swift

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The all new Swift sports:

Rear antenna

All new fender, bumper, back door, rear bumper and fog lamp

Floating roofline design

Sporty wheel arch designs

15-inch Alloy wheels and low-profile tyres

New wheel cap design

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Image: Premium sporty fabric.

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Maruti Suzuki unveils the all new Swift

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Superior comfort and convenience:

Improved NVH ensures higher cabin quietness up to 3db

Hydraulic engine mounts for lower NVH

Improved ergonomics

Array of reminders: seat belt; lights-on, key-left

Next generation Rally Based Suspension System for smoother ride and precise handling

Keyless entry

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Image: Easy-to-use storage pockets.

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Maruti Suzuki unveils the all new Swift

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Enhanced gear and transmission:

Detent -pin technology in transmission for smoother gear shift

High power-to-weight ratio:

Petrol: 91 ps per ton

Diesel: 71 ps per ton

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Image: Waterfall centre console.

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Maruti Suzuki unveils the all new Swift

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New Swift offers a safer ride:

Next generation ABS technology with engine drag control

Increased tensional rigidity in body

Front dual SRS airbags, including knee bag (top end variants only)

Auto-unlocked in case of an accident

Auto unlock when key is removed

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Image: ORVM turn indicator.

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Maruti Suzuki unveils the all new Swift

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The new Swift is available in exciting colours:

Blazing Red

Glistening Grey

Torque Blue

Silky Silver

Arctic White, and

Midnight Black

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Image: Strong fender flare.

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Maruti Suzuki unveils the all new Swift

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Speaking at the launch, Shinzo Nakanishi, managing director and CEO, Maruti Suzuki said, "We have launched the new Swift at a time when there was significant demand for the outgoing model.

In keeping with the Swift's iconic status, we had to ensure that the brand continues to offer the latest and the best in terms of features, design, performance and aspiration.

I am confident that the new Swift will create new benchmarks with its improved fuel efficiency, stylish and sportier looks and high performance."



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