Widespread cyber attack hits major European companies

Weeks after the WannaCry ransomware affected systems in over 100 countries, another major cyber attack is causing mass disruption across Europe, hitting Ukraine and Russia the hardest. However,......

Ford apologises over 'distasteful' India car ad

Ford Motors India has apologised for an ad campaign that showed scantily-clad, voluptuous women gagged, bound and stuffed in the trunk of the car maker’s Figo model. One of the ads showed a......

Vivo dragged to court over 'plagiarism'

What will be the first instance of the matter moving beyond industry fora, ad agency Brand David, part of the WPP-owned Ogilvy group, has taken smartphone manufacturer Vivo to court over a campaign......

How brands are fighting back as global crises hit home

Trust today means more than the belief that a brands’ products will work as advertised; consumers want to believe that the company truly cares for its customers. Illustration: Uttam......

Martin Sorrell: 'Massive changes sweeping advertising'

'You have to tear it all down if you want to build something new tomorrow.' Photograph: Adeel Halim/Reuters A new-age digital advertising and marketing services company, S4 Capital, which was......

A first for an Indian! Piyush Pandey is Ogilvy's global creative head

This is the first time that an Indian has been elevated to this position, highlighting the growing importance of the domestic advertising industry in the global space.Viveat Susan Pinto reports.......

'Stench' of Nassar scandal will dog USA Gymnastics for years

IMAGE: Larry Nassar, centre, a former team USA Gymnastics doctor who pleaded guilty in November 2017 to sexual assault charges, turns to address his victims in the courtroom during his sentencing......

Serena Williams pregnancy likely to boost sponsorship

'You take an iconic name who's now a brand and you add pregnancy to it, you get a happy story.' IMAGE: Serena Williams attends the Premiere Of EPIX Original Documentary 'Serena' at SVA Theatre on......

Why Susie Wolff is defending Ecclestone's comments on women drivers

‘After hearing Bernie's comments in context and speaking to him today, it's clear we both have the goal of getting a female driver to F1’ IMAGE:Susie Wolff. Photograph: Mark......

Find out the latest controversial thing said by F1 boss

‘I don’t know whether a woman would physically be able to drive an F1 car quickly, and they wouldn’t be taken seriously’ IMAGE:  Danica Patrick, driver of the......

GM signs on as Manchester United's auto sponsor

The world's largest automaker is jilting America's Super Bowl for the global variety of football. General Motors Co has signed on as the automotive sponsor of the world's most popular soccer club,......