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Susan Pinto

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The neta seeks your Like before your vote!

Social media is the new advertising tool for today's politicians and political parties, says Viveat Susan Pinto On an average day, Delhi Chief Minister and Aam Aadmi Party founder Arvind......

Bollywood, the new political battleground?

A string of episodes including the latest removal of Aamir Khan as brand ambassador of the Incredible India campaign point in this direction, say experts. Viveat Susan Pinto reports If it wasn't......

How TV channels got the Bihar picture wrong

Most television channels, including NDTV, were giving NDA a thumbs up, when it was the Grand Alliance that was winning the battle on the ground. Viveat Susan Pinto & Jency Jacob report It was a......

Exit interview: What's next for Mudra CEO Madhukar Kamath?

'Degrees get you into the room, it is the attitude that counts,' adman Madhukar Kamath tells Viveat Susan Pinto and Arundhuti Dasgupta. IMAGE: Madhukar Kamath has spent over 25 years -- in two......

Why 2017 will be critical for the advertising industry

Viveat Susan Pinto & Niraj Bhatt in conversation with Nirvik Singh, chairman and CEO, Grey Group. IMAGE: Nirvik Singh is worried about the rising tide of protectionism and what it can do to......

India's choice: Local food, global personal care

Analysts and sector experts pin this trend down to the aspirational nature of home and personal products. Viveat Susan Pinto reports. IMAGE: Inside an Amul processing unit. An expert says, "What......

Cash crunch pain hits Dharavi's leather goods hub

In the first of a six-part series, Viveat Susan Pinto examines how the leather workers at Dharavi in Mumbai are coping after five weeks of demonetisation. IMAGE: "I am unable to pay my karigars......

Lego's Indian CEO!

Bali Padda will head the second-largest toymaker in the world.Viveat Susan Pinto/Business Standard reports. He's barely known outside the world of Lego, but that hardly seems to bother Bali Padda,......

When Vishal Dadlani got it horribly wrong

'Politics and religion is a dangerous mix in India and anybody even remotely seen crossing the line is taken to task.'Viveat Susan Pinto reports. On August 27, Vishal Dadlani, one half of the......

Buzz of Puma signing up Kohli gets louder

Cricketer parted ways with Adidas in November.Viveat Susan Pinto reports. Indian cricket Captain Virat Kohli may tie up with sportswear brand Puma following the end of his three-year endorsement......

Sri Sri signs on Sindhu to endorse health drink

This is only the second endorsement in the baba-led space by a celebrity after wrestler Sushil Kumar featured in an ad last year for Patanjali Ghee.Viveat Susan Pinto reports. The primary factor......
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  Web results for Susan Pinto
Indian cricket board pads up for crucial meet on April 24

The stage is set for a battle of sorts over the distribution of revenue from cricket, considered one of the most marketable sports in the world. At... ...

http://news.rediff.com/commentary/2017/apr/23/indian-cricket-board-pads-up-for-crucial-meet-on-april-24/bdec1b92bf2445fc96eddd426e158d78
What's next for Mudra CEO Madhukar Kamath?

'Degrees get you into the room, it is the attitude that counts,' adman Madhukar Kamath tells Viveat Susan Pinto and Arundhuti Dasgupta. IMAGE:... ...

http://www.rediff.com/money/special/exit-interview-whats-next-for-mudra-group-ceo/20170407.htm
Why 2017 will be critical for the advertising industry

Viveat Susan Pinto & Niraj Bhatt in conversation with Nirvik Singh, chairman and CEO, Grey Group. IMAGE: Nirvik Singh is worried about the rising... ...

http://www.rediff.com/money/special/why-2017-will-be-critical-for-the-advertising-industry-nirvik-singh-grey-group/20170317.htm
Local food, global personal care

Analysts and sector experts pin this trend down to the aspirational nature of home and personal products. Viveat Susan Pinto reports. IMAGE:... ...

http://www.rediff.com/money/report/indias-choice-local-food-global-personal-care/20170309.htm
Harish Bhat

As chairman of Tata Global Beverages (TGB) and brand custodian of Tata Group, HARISH BHAT, 54, is a busy man. Not only does he have the... ...

http://www.business-standard.com/article/companies/q-a-harish-bhat-chairman-tata-global-beverages-brand-custodian-tata-group-cosnumer-trust-in-the-tata-brand-is-intact-117030800914_1.html

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