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Ramesh Chauhan's Bisleri to take on Prakash's Frooti with mango drink

It is unclear though how Parle Agro, which has Bailey packaged water in its portfolio, will respond to Bisleri’s foray into mango juice drinks. Twenty-five years after parting ways,......

Parle Agro re-enters cola market after 20 years with Cafe Cuba

Two decades after it hived off its carbonated soft drinks portfolio, Parle Agro today announced its re-entry into the Rs 15,000-crore (Rs 150-billion) cola market early next year with the launch......

Frooti, Appy to be costlier

Parle Agro, the Rs 950 crore (Rs 9.5 billion) FMCG company, has raised prices of its Frooti and Appy Classic drinks after a decade. This has come at a time when commodity prices have dropped and......

Parle scripts novel strategy to market confectione

Parle Agro, which has just entered the confectionery market with Simply Imlee, is making sure that it is covering all possible distribution alternatives.The product, which was first launched in......

Smaller packaged food cos come into their own

While larger companies like Nestle India, Britannia and the like are often mentioned, some mid-cap companies are also expected to grow at a rapid clip. IMAGE: Food companies that operate in varied......

Why advertisers are spellbound by IPL

As many as 80 brands are riding the digital and television broadcast this year.Arnab Dutta, Samreen Ahmad and Urvi Malvania report. IMAGE: Rishika Lulla Singh, CEO, Eros Digital, with RCB's......

Web results for Parle Agro

Parle Agro launches new #TheFrootiLife campaign featuring Alia Bhatt and another with Allu Arjun

Frooti to have two TVCs for different regions for the first time. ...

http://www.afaqs.com/news/company_briefs/index.html?id=60578_Parle Agro launches new #TheFrootiLife campaign featuring Alia Bhatt and another with Allu Arjun

"Nadia Chauhan is an ideal client..."

We interviewed Jessica Walsh, partner, Sagmeister & Walsh, the agency that makes ads for Parle Agro's Frooti. ...

http://www.afaqs.com/news/story/52698_Nadia-Chauhan-is-an-ideal-client

Why advertisers are spellbound by IPL

As many as 80 brands are riding the digital and television broadcast this year.Arnab Dutta, Samreen Ahmad and Urvi Malvania report. IMAGE: Rishika... ...

http://www.rediff.com/cricket/report/why-advertisers-are-spellbound-by-ipl/20180405.htm

Salman Khan roped in to endorse Appy Fizz

Parle Agro, the largest Indian beverage company, announced Bollywood superstar Salman Khan as the new face of its brand Appy Fizz as it aims to... ...

http://www.bollywoodhungama.com/news/bollywood/salman-khan-roped-endorse-appy-fizz/

Ramesh Chauhan's Bisleri to take on Prakash's Frooti with mango drink

It is unclear though how Parle Agro, which has Bailey packaged water in its portfolio, will respond to Bisleri’s foray into mango juice... ...

http://www.rediff.com/money/report/ramesh-chauhans-bisleri-to-take-on-prakashs-frooti-with-mango-drink/20180314.htm

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