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Nihar Hair Oil

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Marico buys HLL's Nihar for Rs 216 cr

Marico on Tuesday said it paid Rs 216 crore (Rs 2.16 billion) to Hindustan Level to acquire hair oil brand Nihar. This includes trademarks, copyrights, design rights, know-how, Internet domain name......

Suitors bank on Nihar's well-oiled rural spread

FMCG majors have evinced interest in acquiring Hindustan Lever's oil brand Nihar. Some of these companies, including Marico, already have a presence in the hair oil segment.In terms of market......

Hair oil cos asked to label contents

The Bureau of Indian Standards is issuing a notification to hair oil makers to clearly mention in their product label the percentage wise listing of contents. A senior food and drugs administration......

How the game is changing for Marico

Harsh C Mariwala, the chairman of Mumbai-based consumer goods company Marico, has change on his mind.For decades, he had been focussed on niche categories.His strategy was to launch differentiated......

Tata's brand building: A roundabout tale

Contrary to perception that the Tatas have been an industrial giant, the 100-year-old-group has had a history of producing fast moving consumer goods and cosmetics. The group had two firms --......
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Advertising was never my first love, storytelling was

Rajat Pandey, Senior Business Partner at BBH India , says he always thought being a storyteller would be the coolest profession. He began his... ...

http://www.bestmediainfo.com/2016/07/my-story-advertising-was-never-my-first-love-storytelling-was/
In Marico's DNA, there is risk-taking and entrepreneurship, says Anuradha Aggarwal, Marico

The present challenge for a traditional FMCG marketer is to figure how to use the online ecosystem to her benefit rather than see it as a... ...

http://www.financialexpress.com/article/industry/companies/face-off-in-maricos-dna-there-is-risk-taking-and-entrepreneurship-says-anuradha-aggarwal-marico/275520
Brand Talk with Vidya Balan

Readers will be well aware of the fact that Bollywood Hungama doesn't explore only Bollywood films but also other aspects that revolve around the... ...

http://www.bollywoodhungama.com/movies/features/type/view/id/10526
Marico's Nihar Shanti Amla new ad sticks to social cause

The 35-second TVC Dikho Khoobsurat, Karo Khoobsurat conceptualised by BBH India is in tandem with the company's commitment to furthering children's... ...

http://www.bestmediainfo.com/2016/05/maricos-nihar-shanti-amla-new-ad-sticks-to-social-cause/
Dabur takes on Marico in coconut hair oil segment

Dabur releases ads asking consumers to shift to its Anmol Gold hair oil from Marico's Parachute, offers the brand at 7-10% price discount Mumbai:... ...

http://www.livemint.com/Companies/Nh9pZN3ikwgfmmtQGd4edO/Dabur-takes-on-Marico-in-coconut-hair-oil-segment.html

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