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Nielsen Informate Mobile

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Smartphone users still prefer websites for e-shopping

Even as Indians are increasingly taking to smartphones but they still prefer websites for online shopping than using shopping applications on the device, according to a survey. Close to 25 per cent......

50% of smartphone users in India are under 25: Nielsen

Indians are increasingly taking to smartphones and the number of such devices in the country touched 40 million last year with almost half of the users younger than 25, says a survey.The dramatic......

'Internet is making consumer behaviour change'

Internet is influencing consumer behaviour as 7 out of 10 buyers know the exact brand and model they want to buy with the help of online research before entering the store, a study by Google India......

India calling: Mad rush to build mobile platforms

India's mobile subscriber base is expected to reach 1.2 billion by 2015 and companies are experimenting with new ways to tap this market. Also, they are looking to explore avenues to monetise......

Get your films on your apps

After music on the go, it is time for movie applications (better known as apps) for smartphones. These tiny mobile programmes that you can download from online stores will enable you to access film......
  Web results for Nielsen Informate Mobile
Back to basics

One would usually associate data mining and loyalty programmes with consumer marketing, with the benefits accruing to the end customer. Home-grown... ...

http://www.afaqs.com/news/story/42825_Back-to-basics
eXelate Reaches Technology Milestone With 15 Trillionth Unique Audience Segment Created

Comments December 17, 2014 - NEW YORK, NY eXelate, the leading independent data platform, today announced the achievement of a major milestone,... ...

http://www.andhranews.net/Business/2014/eXelate-Reaches-Technology-Milestone-With-15-52949.htm
Members Snap Photos to Save Hundreds in Interest

From the Wires Dec. 17, 2014 06:25 PM WEST JORDAN, UT -- (Marketwired) -- 12/17/14 -- Many say a picture is worth a thousand words, but... ...

http://in.sys-con.com/node/3267468
Everyone knows TV is dying, yet marketing leaders over-spend on TV

The trend toward the death of broadcast TV as weve known it keeps moving forward. This trend may not happen as fast as the death of desktop... ...

http://techcircle.vccircle.com/2014/12/12/everyone-knows-tv-is-dying-yet-marketing-leaders-over-spend-on-tv/
MARVEL'S AGENTS OF S.H.I.E.L.D. Now Streaming As CraveTV Officially Launches

From the Wires Dec. 11, 2014 01:46 PM In a licensing agreement with The Disney/ABC Television group, last season's #1 new television... ...

http://in.sys-con.com/node/3260445

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