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Mccann Worldgroup South Asia

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Creative people are not contract killers: Prasoon Joshi

Prasoon Joshi, president, McCann Worldgroup South Asia, says creativity can flourish irrespective of scale, but needs a culture of fluidity. Have the definition and the parameters to reckon......

Brands outsource ideation to India for their global campaigns

For the last few years, Italian confectionery major Perfetti van Melle has been adapting its Indian campaigns for brands like Alpenliebe and Big Babol for the European market. Pond’s and......

McCann chief pictures India as export hub

McCann Erickson India is turning into an export hub for the group's worldwide advertising services and this includes the creative side too. The Indian unit has already created ads for confectionery......
  Web results for Mccann Worldgroup South Asia
Is a multiple NCD structure a case of too many drivers on the creative wheel?

Dipstick:Is a multiple NCDstructure a case of too many drivers on the creative wheel? Some advertising agencies have gone in for two or even... ...

http://www.bestmediainfo.com/2015/04/dipstick-is-a-multiple-ncd-structure-a-case-of-too-many-drivers-on-the-creative-wheel/
Struggle for a win

The door bell rings. A young boy opens the door to greet his young friend. He coaxes him to wash his hands and take a selfie via the mobile phone.... ...

http://www.financialexpress.com/article/industry/companies/struggle-for-a-win/62930/
It was an entertaining and insightful edition this year

On the conclusion of the three-day festival, the organisers said that all objectives for Goafest 2015 were successfully achieved. This year saw... ...

http://www.bestmediainfo.com/2015/04/goafest-2015-it-was-an-entertaining-and-insightful-edition-this-year/
Prasoon Joshi felicitated on receiving Padma Shri honour

When you the get the warm hug from your own fraternity where you have grown up, that is very special, said the Chairman, McCann Worldgroup Asia... ...

http://www.bestmediainfo.com/2015/04/goafest-2015-prasoon-joshi-felicitated-on-receiving-padma-shri-honour/
Ad world's carnival starts on firmer ground

Nominated campaigns: (clockwise) Tata AIA's Daddy and Zooey, Nike's Make Every Yard Count, Nestle Alpino's Tattoo and Waghbakri's Rishton Mein... ...

http://wap.business-standard.com/article/management/ad-world-s-carnival-starts-on-firmer-ground-115040801189_1.html

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Coming to India and making

Success in manufacturing is not just about being cheap - cheap labour, cheap land, cheap power...
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