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Mccann Worldgroup India

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McCann chief pictures India as export hub

McCann Erickson India is turning into an export hub for the group's worldwide advertising services and this includes the creative side too. The Indian unit has already created ads for confectionery......

Brands outsource ideation to India for their global campaigns

For the last few years, Italian confectionery major Perfetti van Melle has been adapting its Indian campaigns for brands like Alpenliebe and Big Babol for the European market. Pond’s and......

The rise and rise of creative hotshops

Small independent agencies in India are slowly but steadily making inroads into large advertiser accounts held by industry majors.Creative duo Manish Bhatt and Raghu Bhat of Mumbai-based creative......

A recipe for refurbishing brand Satyam

Is it possible to refurbish a brand that has been sullied with a Rs 7,800 crore (Rs 78 billion) fraud? One can't be sure, but to attempt this, the campaign ought to stress on integrity and action,......

'Our society has become transactional'

'When you go through the ups and downs of life you need someone who says that no matter what happens to you, whether you are successful or not, I am there with you.' 'In the absence of that person......
  Web results for Mccann Worldgroup India
Ashish Bhasin confident Dentsu Aegis will be No.2 only to WPP by 2017, his competitors differ

Dentsu Aegis's Ashish Bhasin is confident he will be second only to WPP by 2017. Competitors believe it's a pipe dream. Why Ashish Bhasin believes... ...

http://economictimes.indiatimes.com/magazines/brand-equity/ashish-bhasin-confident-dentsu-aegis-will-be-no-2-only-to-wpp-by-2017-his-competitors-differ/articleshow/47971425.cms
McCann leads race for Reliance Jio ad account

The contours of one of the most anticipated telecom launches in India is slowly but steadily falling in place. Ad agency McCann Worldgroup India is... ...

http://smartinvestor.business-standard.com/market/Compnews-322451-Compnewsdet-McCann_leads_race_for_Reliance_Jio_ad_account.htm
Cheil India fortifies its digital team with four key hires

Sidharth Shukla joins as Deputy General Manager. Others on board include Mohammad Rehan Ali, Bani Kalra and Smita Khandelwal BestMediaInfo... ...

http://www.bestmediainfo.com/2015/07/cheil-india-fortifies-its-digital-team-with-four-key-hires/
A year to introspect

It's that time of the year when the advertising fraternity from around the world converges on the French Riviera, for its annual rendezvous with... ...

http://www.financialexpress.com/article/industry/companies/a-year-to-introspect/91940/
Despite Grand Prix, poor show by India at Cannes Ad Fest

India put up a dismal show at the annual Cannes Lion Advertising Festival, billed as the biggest ad fest in the world. Despite a Grand Prix, India... ...

http://wap.business-standard.com/article/companies/despite-grand-prix-poor-show-by-india-at-cannes-ad-fest-115062900049_1.html

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