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The fauj does not advertise secularism, but practises it every day

'Those of us who have seen the Indian military from close quarters for decades now are outraged at Admiral Sushil Kumar's irresponsible and in my view flippant remark,' says Nitin A Gokhale. 'What......

Indian-Americans denounce 'racist' advertisement

Indian American politicians have denounced a television advertisement by a conservative group called Americans for Job Security that hits at a governor who had earlier favoured outsourcing jobs to......

'I feel strong contempt for Indian politicians'

Consider, if you will, a peculiar experiment. Pick an advertising agency; any agency. Walk to where the copywriters congregate, and gently whisper the name 'Indra Sinha'. Then stand back and watch......

Warriors of the fake news era

'It all runs on sugar-coated lies.''If I like something, I will want to believe it.'Ranjita Ganesan finds out how some organisations are separating fact from fiction to fight the ravages of the......

Has Uma Bharti violated her oath of office?

'We expect mobs on the subcontinent to hand out punishment without trial.''To have ministers doing it and then being proud about it says something about how the law is treated in India and how......

Girl ad power: The new Ms India

A confident, assertive single woman is finding her way into popular advertising narratives. IMAGE: New Indian television ads are breaking the stereotype, of the woman and the brand. More and more......

Who benefits from reforms?

There are two quick ways to advertise your modernity in India today. The first is to carry an iPad when you go for meetings, even if all you do with it is read email; and the second is to declare......

COLUMN: Utterly butterly Indian ads

A recently published book, Ad Katha, is not just a trip through the golden age of Indian advertising, but also an enquiry into how many of the cultural symbols that we now see as "Indian" came......

Indian American tech guru is a real rock star

When Intel launched its 'rock star' advertisement campaign earlier this year, Indian-American computer guru and Intel fellow Ajay Bhatt, best known as the co-inventor of the USB (Universal Serial......

Indians are less rational than marketers think

Consider a sample of advertising of some of the most successful brands in a number of fast-moving categories toilet soaps, detergents, shampoos, skin care, toothpastes, teas, coffees, processed......

Why Aamir Khan has begun smoking again

Intensive training and meticulous planning have gone into the making of Dangal, Ranjita Ganesan and Dhruv Munjal find out. IMAGE: Aamir Khan with wrestler Mahavir Singh Phogat at his daughter......

'I could never sell myself'

'A producer once told me that one doesn't get paid for his acting skills.'' If you work here, you have to be either lovable or sellable.''Nobody talks about talent.' 'Here, people can pay huge......

'It's a relief to be Kalki again'

She’s a rare breed in Bollywood. Kalki Koechlin is always on time for her interview. And when she enters, she sits directly in front of the camera without fussing about a touch-up for her......

'India is such a fantastic country'

Image: Prasoon Joshi cleans the streets outside the Sofi Mahal building in Lalbaug, South Mumbai, as part of Prime Minister Narendra Modi's Swachh Bharat Abhiyan. Photograph: Sahil Salvi 'I was......

'I am a better cook than actor'

'Smita Patil was the reason I got into films. She kept telling me to get into films but I said I was happy doing theatre, I don’t like films. Today, when I look back, I don’t......

BCCI not running away from Lodha recommendations, says chief Thakur

'If ads are not shown the Board will go back to 1980s level' 'IPL is a win-win situation for State and Central Government' 'Don't force us to take IPL outside India' IMAGE: Newly elected BCCI......

IPL and the great Indian sporting revival

And no, the commercial sporting leagues didn't cause the drought, says Shekhar Gupta. IMAGE: The opening game of IPL 9 at the Wankhede Stadium, Mumbai, April 9, 2016: Ishant Sharma celebrates......

Can we please have our cricket back?

'Time was when a giant-economy sized tub of popcorn and an XL-sized bottle of cola was all I needed to enjoy a game of cricket.' 'Today I need popcorn and cola from the 'official' suppliers, plus......

Srinivasan's re-election will be doomsday for Indian cricket: Modi

Former IPL chairperson Lalit Modi was his usual outspoken self when he said it will be "doomsday" for the Indian cricket if N Srinivasan gets re-elected as BCCI president at the Board's......
  Web results for Indian Society Of Advertisers
Warriors of the fake news era

'It all runs on sugar-coated lies.''If I like something, I will want to believe it.'Ranjita Ganesan finds out how some organisations are separating... ...

http://www.rediff.com/news/special/warriors-of-the-fake-news-era/20170628.htm
Bahubali may save Bollywood from its mindless exertions

There is a scene in Richard Attenborough's film "Gandhi" where Shriram Lagoo playing Gopal Krishna Gokhale prevails upon the South Africa-returned... ...

http://www.catchnews.com/bollywood-news/dravidian-assault-bahubali-may-save-bollywood-from-its-mindless-exertions-67594.html
When Indian advertisements turn around sexism

Screeshot of the Havells ad which tries to emphasis sexism and reverse roles. Havells/Youtube Social marketing in India has become increasingly... ...

http://www.sify.com/news/im-so-sorry-when-indian-advertisements-turn-around-sexism-news-columns-rgtpoygffgfdj.html
Honda to power up the brand list with 4 launches

It kick-starts rally with the Africa Twin motorcycle; three more launches slated for the year Two-wheeler major Honda Motorcycle & Scooter India... ...

http://www.rediff.com/money/report/auto-honda-to-power-up-the-brand-list-with-4-launches/20170614.htm
Secret behind the success of India's stem cell firms

Endorsement by celebrities such as Aishwarya Rai, Hrithik Roshan among others and increasing awareness among customers are helping stem cell firms... ...

http://www.rediff.com/money/report/secret-behind-the-success-of-indias-stem-cell-firms/20170606.htm

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