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Consumer Complaints Council Of Asci

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7 in every 10 Indians likely to buy a product endorsed by an influencer

Showing the power social media influencers hold in the advertising industry today, the Advertising Standards Council of India (ASCI) on Thursday said 70 per cent of Indians are likely to buy a......

Education, health and personal care ads worst offenders

Education, healthcare and personal care are the most violative categories of ads, according to the annual complaints report of India’s advertising regulator for the last financial year.......

Govt issues new guidelines banning surrogate ads

The government on Friday came out with new guidelines to prevent misleading advertisements, including those targeting children and making free claims to woo consumers. Illustration: Dominic......

Wings clipped, ad body looks at a 'co-regulating' role with govt

Newly formed CCPA will now regulate false and misleading advertising and also take action to punish offenders, whether through fines, discontinuance, alteration of the ad, or even jail. ASCI as a......

Who's the fairest of them all? Emami-HUL spat revives an old brand war

The two battle it out in the controversial but lucrative fairness cream market, spark a fresh bout of aggression in the war between the brands Illustration: Uttam Ghosh/Rediff.com Hindustan......

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