The Indian market is flooded with tablets and consumers have the option of choosing tablet PCs at various price points.
While the bigger brands like Apple's iPad and Research in Motions's PlayBook are priced above Rs. 25,000, devices from the likes of Olive and Spice are available at much lower costs.
Since the launch of Apple's iPad, the tablet market is witnessing huge competition, with new contenders launching their devices.
According to analysts, sales in the tablet PC segment in India are expected to touch one million units over the next 12 months. 3G (high-speed internet services) roll out has also helped in expanding the opportunity, they said.
MSI India, which is primarily in manufacturing motherboards and laptops, is eyeing revenues of $60 million this fiscal from India as it expands its product portfolio and distribution channel across the country.
Its revenues stood at about $45 million for the fiscal ended March 31, 2011.
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