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Mobile handset sales in India: Who are the toppers?

Last updated on: July 9, 2012 15:35 IST

Mobile handset sales in India: Who are the toppers?

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The Indian mobile handset market saw a drop of 5 per cent in revenues in FY 2011-12.  The revenues dropped to Rs 31,215 crore (Rs 312.15 billion) from Rs 33,031 crore (Rs 330.31 billion) a year ago.  

A survey by CyberMedia group's Voice&Data finds that none of the Indian handset players could face the stiff competition, barring Karbonn and Lava.

"Indian mobile phone brands that had hoped to make a mark by sourcing Chinese handsets and selling them only on the price plank were in for a big surprise. These players will have to quickly rethink their product, marketing and service strategy afresh to put their house in order," Ibrahim Ahmad, Group Editor, Voice & Data said.

Take a look at the top 10 handset vendors in India...


Image: A ragpicker holds her mobile phone to show a picture she took at a dump yard on World Environment Day in New Delhi.
Photographs: Adnan Abidi/Reuters.

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Nokia (Rank 1)

Revenues
2011-12: Rs 11,925 crore
2010-11: Rs 12, 929 crore
Market share: 38.2%


Nokia remained the No.1 player in the handset business in FY 2011-12.

The Finnish company lost market share in smartphones and multi-media segment to Samsung, HTC and Apple.
Nokia that caters to all mobile segments saw its absence in the Android ecosystem dent its performance.

Nokia however, made a head way in the dual SIM phones category but lost out in the sma rtphone market. Nokia ended FY12, with a market share of 38.2%.

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Image: Nokia Asha.

Tags: SIM , HTC , Nokia , FY12

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Samsung (Rank 2)
Revenues

2011-12: Rs 7,891 crore
2010-11: Rs 5,720 crore
Market share: 25.3%

Voice & Data analysts attribute Samsung's success to its rich product portfolio based on Windows, Android and Bada operating systems.

Samsung's Galaxy Note, a hybrid between smartphone and tablet was a trail blazer selling 40,000 units each month since launch in late 2011.

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Image: Samsung Galaxy.


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Micromax (Rank 3)

Revenues

2011-12: Rs 1,978 crore
2010-11: Rs 2,289 crore
Market share: 6.3%

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Tags: ORank , India

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Blackberry (Rank 4)

Revenues
2011-12: Rs
1,460 crore
2010-11: Rs 1,950 crore
Market share: 4.7% 

Canadian BlackBerry maker Research In Motion dropped the most - 25 per cent - to post revenues of Rs 1,460 crore.

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Image: Blackberry curve 9220.

Tags: , India

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Karbonn (Rank 5)

Revenues
2011-12: Rs 1,327 crore
2010-11: Rs 1,004 crore
Market share: 4.3%

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Image: Karbonn mobile phone.

Tags: , India

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HTC (Rank 6)

Revenues
2011-12: Rs 923 crore
2010-11: Rs 450 crore
Market share: 3%

Taiwanese handset maker HTC saw maximum growth - 105% - among all the brands surveyed by Voice & Data.

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Spice Mobiles (Rank 7)

Revenues
2011-12: Rs 790 crore
2010-11: Rs  920 crore
Market share: 2.5%



Image: Spice Mobile.


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LG (Rank 8)

Revenues
2011-12: Rs 780 crore
2010-11: Rs 1,834 crore
Market share: 2.5%

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Tags: , India

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Huawei (Rank 9)

Revenues
2011-12: Rs 750 crore
2010-11: Rs 626 crore
Market share: 2.4%

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Tags: , India

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G'Five (Rank 10)

Revenues
2011-12: Rs 670 crore
2010-11: Rs 1,326 crore
Market share: 2.1

 


Image: Gfive ultra slim handset.

Tags: India

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