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Zandu Chyawanprash

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Listed FMCG companies feel the heat of 'guru business'

Baba businesses are sprucing up their act as they expand product portfolios and enhance brand image Rising popularity and competitive intensity from the likes of Patanjali are emerging threats to......

From Rs 20K to Rs 8,000 crore: Emami's amazing success story

With the acquisition of Himani, Emami entered the mainstream personal care category in the late seventies, notes RS Agarwal.   The late 1960s were not the best of times to kick off one's own......

For Ayush medicines, all's in a name

Several manufacturers of popular Ayurvedic, Siddha and Unani products might soon have to re-brand their drugs to comply with a notification issued by the health ministry. The ministry has asked......

Sugar free: The new Ayurveda buzzword

India's homegrown ayurvedic health supplement 'chyawanprash,' which has seen stagnant and at times declining growth over several years, is on a revival path as a business product. The new lease of......

Ayurveda firms line up clinical trials

Domestic ayurveda companies, eying a bigger pie of the Western markets, have embraced clinical trials in a bid to provide a scientific basis to their therapeutic claims.The move is part of the......

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Coming to India and making

Success in manufacturing is not just about being cheap - cheap labour, cheap land, cheap power...
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