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Zandu Chyawanprash

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COVID-19: Ayurvedic products become increasingly popular

The pandemic has resulted in a change in consumer lifestyles, with an increased focus on preventive healthcare remedies leading to a surge in demand for immunity-positioned supplements, including......

Listed FMCG companies feel the heat of 'guru business'

Baba businesses are sprucing up their act as they expand product portfolios and enhance brand image Rising popularity and competitive intensity from the likes of Patanjali are emerging threats to......

From Rs 20K to Rs 8,000 crore: Emami's amazing success story

With the acquisition of Himani, Emami entered the mainstream personal care category in the late seventies, notes RS Agarwal.   The late 1960s were not the best of times to kick off one's own......

For Ayush medicines, all's in a name

Several manufacturers of popular Ayurvedic, Siddha and Unani products might soon have to re-brand their drugs to comply with a notification issued by the health ministry. The ministry has asked......

Sugar free: The new Ayurveda buzzword

India's homegrown ayurvedic health supplement 'chyawanprash,' which has seen stagnant and at times declining growth over several years, is on a revival path as a business product. The new lease of......

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Coming to India and making

Success in manufacturing is not just about being cheap - cheap labour, cheap land, cheap power...
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