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Marlboro cigarettes in India soon

Popular American cigarette brand Marlboro will be soon imported and sold in the country by Anchor group company Nivedit Tobacco Co.A marketing alliance has been forged with Nathan Export Inc. to......

'I assure all shareholders of their fair share'

'Everything can be resolved, but my husband's legacy is not up for sale.' Photograph: Kind courtesy Godfrey Phillips India Bina Modi, wife of the late industrialist K K Modi, was reappointed......

How ITC, Godfrey Phillips plan to expand market share

ITC has introduced differentiated cigarettes like Gold Flake Indie Mint, Gold Flake Neo and Classic Rich & Smooth in the premium end. Godfrey, too, introduced flavoured variants like Four Square......

World's 10 most valuable brands

Apple is again the most valuable brand in the world, winning back the top spot from Google, according to the latest Brandz ranking from Millward Brown. Take a look at the world’s most......

Au revoir, brands?

The current focus on data to measure marketing success could herald the end of an era -- or the beginning of a hype cycle, says Ajit Balakrishnan. Illustration: Dominic Xavier/Rediff.com. Ignore......

The pressure of being a Bollywood star

By talking about her struggle with depression, Deepika Padukone has exposed the stress-filled lives of filmstars. While most heroines of her time were accompanied on shoots by fiercely protective......

Ferrari remove symbol representing cigarette brand

Ferrari removed a controversial bar code livery from their Formula One cars on Thursday after suggestions that it represented subliminal advertising for cigarette sponsor Marlboro. "Together with......

Former F1 champ and protagonist of 'Rush', Lauda dead at 71

Lauda won two world championships in 1975 and 1977 with Ferrari and a third in 1984 with McLaren. His rivalry with British driver James Hunt, the 1976 champion for McLaren, was intense and......

Formula One under pressure end alcohol sponsorship

Fernando Alonso of Spain and McLaren Honda sports an alcohol company sponsorship. Photograph: Mark Thompson/Getty Images Formula One was accused of sending out a mixed message on alcohol at the......

Marlboro Brand

News for Marlboro Brand

Marlboro cigarettes in India soon

'I assure all shareholders of their fair share'

How ITC, Godfrey Phillips plan to expand market share

World's 10 most valuable brands

Au revoir, brands?

The pressure of being a Bollywood star

Ferrari remove symbol representing cigarette brand

Former F1 champ and protagonist of 'Rush', Lauda dead at 71

Formula One under pressure end alcohol sponsorship

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