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Does Young India Care About Elections 2024?

Politics is not on the radar of 18 to 21-year-old Indians, reveals Rama Bijapurkar. IMAGE: Young voters show their fingers marked with indelible ink after casting their vote in Chhindwara, Madhya......

People more worried about economic crisis than COVID-19: Study

People are more worried about economic crisis than health issues emanating from coronavirus pandemic, according to an online study conducted by IIM Lucknow on "Understanding public sentiment during......

Campaigning in COVID-19 era: BJP's blueprint for Bihar polls

While P Muralidhar Rao, BJP general secretary, says, 'Digital electioneering is here to stay until the elections in 2021,' the BJP’s rallies in Bihar will not be confined to cyberspace.......

On trial is not Trump, but Trumpism

What is the guarantee that another Trump will not arise and reach out to the American people directly?The fact of the matter is that Trump's support base remains the envy of any American......

How Brands Can Connect with Gen Alpha

Though the oldest Alphas are just turning 15 in 2025, they're already more digitally fluent than any generation before, points out Sandeep Goyal. Illustration: Dominic Xavier/Rediff Move over......

870 Mn Accessed Internet In Indian Languages

Kindly note that this image has only been posted for representational purposes. Photograph: Kind courtesy Pixabay.com India is set to exceed 900 million Internet users by 2025, with a......

NDTV sues Nielsen for 'taking bribes to fix ratings'

NDTV has sued a global marketing and advertising research company for allegedly manipulating viewership data in favour of channels that are willing to provide bribes to its officials, according to......

Coronavirus spoils the show for media and entertainment business

Finding enough shows to air, creating content that gets people to pay and watch and wooing advertisers back into the fold are going to be the biggest challenges the M&E industry faces. While the......

Global brands don't top in India

Billion-dollar brands Coca-Cola, Colgate, Nescafe, Maggi, Pepsi, Knorr, Lifebuoy, Lays, Pantene and Kraft are the world’s top 10 FMCG brands, according to a just-released study by WPP-owned......

Dhoni Beats Bachchan, SRK!

Dhoni endorses 42 brands to Bachchan's 41 and SRK's 34. IMAGE: Mahendra Singh Dhoni at the M A Chidambaram stadium in Chennai. Photograph: ANI Photo At 43, Mahendra Singh Dhoni remains the crown......

Kantar Media Research

News for Kantar Media Research

Does Young India Care About Elections 2024?

People more worried about economic crisis than COVID-19: Study

Campaigning in COVID-19 era: BJP's blueprint for Bihar polls

On trial is not Trump, but Trumpism

How Brands Can Connect with Gen Alpha

870 Mn Accessed Internet In Indian Languages

NDTV sues Nielsen for 'taking bribes to fix ratings'

Coronavirus spoils the show for media and entertainment business

Global brands don't top in India

Dhoni Beats Bachchan, SRK!

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