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Harish Bijoor Consults

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Is Karnataka India's most corrupt state?

'When a newspaper says that Karnataka leads in corruption, one must also know it means Karnataka leads in patronising corruption.''You can't be corrupt without me succumbing to your......

Is Karnataka India's most corrupt state?

'When a newspaper says that Karnataka leads in corruption, one must also know it means Karnataka leads in patronising corruption.''You can't be corrupt without me succumbing to your......

'Arnab is a thought in the minds of people'

'Physically, he is your boy next door, but attitude-wise, he is an evangelist who does not mind shouting from the rooftops to take a stand on a cause he believes in.'Urvi Malvania on Brand......

How Sugar Free plans to win the twin battle of misinformation and competition

To become part of the consumer’s monthly shopping cart, Sugar Free has launched new formats and variants and waged war against online venom. The brand commands close to 94 per cent of the......

Thomas Cook India realises there's plenty in a name

Over the last few days, as the fortunes of Thomas Cook Plc took a wrong turn, the Indian entity scrambled to distance itself from its erstwhile parent. Experts have said that the travel firm must......

First mover Medimix hopes to ride ayurvedic wave now

The packaging is new and so is the way it talks to customers. Plus the brand has been extended into hair oil, shampoo and body wash, products that appeal to the young. From a soap to cure for skin......

Secret behind the success of 90-year old Brand MTR

While the traditional masala portfolio continues to hold its sway, the brand is up against stiff competition from food delivery apps and the thriving community of restaurants that they support for......

How 55-year old Gits plans to beat competition

Gits now has super food mixes like brown rice and flax seeds idli mix, oats idli mix and such other products.It has also launched an organic and vegan version of ready meals abroad.It also has an......

How Alia Bhatt became a bankable star

Unlike most Bollywood kids whose careers tend to play out in fits and starts, Alia Bhatt's growth has been swift and steady, notes Ranjita Ganesan. Photograph: Kind courtesy Alia Bhatt/Instagram......

Ranveer, oh so toofani!

Ranveer Singh's portfolio has grown to 16 brands in less than two years since his first ad. Urvi Malvania on what makes the actor so popular that he is succeeding Salman Khan and Akshay Kumar as......

Rajinikanth: Chennai Express

Away from his larger-than-life screen persona, Rajinikanth is grounded in reality.T E Narasimhan and Gireesh Babu decode the superstar. The clamour is reaching a crescendo. Brands are rushing in......

What makes Kapil Sharma the hottest property on TV

Kapil Sharma, the anchor of Comedy Nights with Kapil, is the funniest man in India.  Applauding is a good way to stay warm inside the freezing Studio 7 at Film City in Mumbai's Goregaon. A......

The 'Being Human' side of Salman Khan

'Being Human is important to Salman. He makes it a point to sport the brand's products everywhere: on the sets, at events and even for court appearances.''It is a good public relations......

Brand Prithvi Shaw

'People can relate to him much the way they did with a young Sachin Tendulkar 30 years ago.'Viveat Susan Pinto reports. IMAGE: Prithvi Shaw scored a century and a half-century in his first two......
  Web results for Harish Bijoor Consults
How Sugar Free plans to win the twin battle of misinformation and competition

To become part of the consumer’s monthly shopping cart, Sugar Free has launched new formats and variants and waged war against online venom.... ...

http://www.rediff.com/money/report/sugar-free-battles-misinformation-and-competition/20191027.htm
Thomas Cook India realises there's plenty in a name

Over the last few days, as the fortunes of Thomas Cook Plc took a wrong turn, the Indian entity scrambled to distance itself from its erstwhile... ...

http://www.rediff.com/money/report/whats-in-a-name-well-actually-a-lot/20191007.htm
First mover Medimix hopes to ride ayurvedic wave now

The packaging is new and so is the way it talks to customers. Plus the brand has been extended into hair oil, shampoo and body wash, products that... ...

http://www.rediff.com/money/report/first-mover-medimix-hopes-to-ride-ayurvedic-wave-now/20191006.htm

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Coming to India and making

Success in manufacturing is not just about being cheap - cheap labour, cheap land, cheap power...
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