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Cola, beverage, ice cream makers expect surge in sales as temp soars

 With a gradual rise in temperature and the start of heatwave, FMCG and dairy firms selling cola-based fizz drinks, juices, mineral water, ice creams and milk-based beverages expect a spike in sales......

Battle of cola giants: And the winner is...

 While Coca-Cola India improved its profit margin during the year, arch rival PepsiCo’s margin was far lower. The two cola giants - Coca-Cola and PepsiCo - managed to extend their top line in......

Pepsi makes a Splash with its new vitamin water

 PepsiCo bets on value-added water by launching vitamin-fortified drinks in a segment that is growing rapidly in India. With the demand for carbonated soft drinks falling, PepsiCo is shifting focus......

PepsiCo to invest Rs 33,000 cr in India by 2020

 Announcing one of its single largest investments in a country, global beverages and snacks major PepsiCo on Monday said it will invest Rs 33,000 crore (Rs 330 billion) in India by 2020 to more than......

Pepsi launches small cans to spur sales

 Beverages giant PepsiCoon Tuesdaylaunched 250-ml Pepsi cans at Rs 15, a price point that's 40 per cent lower than the existing 330-ml cans available at Rs 25. It's a step in line with Pepsi India's......

From Mountain Dew to Hijack

 Kunal Shivdesani has made a name for himself directing over 300 commercials for brands like Mountain Dew and Pepsi. Now, he's trying to leave his mark on Bollywood with his first full length......

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