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This article was first published 14 years ago

Ganesh Chathurthi in the time of swine flu

Last updated on: August 14, 2009 

Image: This Ganesha attracts many onlookers
Photographs: Text & Images: Vicky Nanjappa

Times change, so does business. If business has to flourish in adverse conditions, one has to be innovative. Like this case in Bangalore during the dreaded swine flu outbreak.

A shopkeeper that makes Ganesha statues every year has decided to use the swine flu as the theme this year.

Message loud and clear

Image: The message is in the idol

There are statues of Lord Ganesha which show him carrying his disciples wearing the protective mask. The idol is surrounded by his disciples,  who are also seen wearing protective masks.

Spreading the message

Image: As innovative as it can be.

One of the persons, working in the shop, says that the idea is not to make a mockery of the outbreak, but to spread awareness about the situation. That is why he says it has been used as a theme for the celebrations.

He adds, "Only Ganesha can help us tide over the crisis that is facing our nation. He is the saviour.'