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McKinsey top favourite among MBA students

A Correspondent in Mumbai | November 17, 2003 19:08 IST
Last Updated: November 17, 2003 19:53 IST

Management consulting firm McKinsey has been ranked as the number one employer amongst the Indian B-school students, scheduled to be graduated in 2004, according to the findings of the fourth round of AC Nielsen ORG-MARG's Campustrack MBA.

While HLL bagged the second spot, Infosys came in third in the campus recruiter index (CRI), AC Nielsen said in a release on Monday.

CRI is the weighted average of the goodwill scores of 72 companies that graduating MBA students were asked to rate.

In the previous rankings, HLL was at the top, followed by Infosys and McKinsey.


Top 15 Recruiters


McKinsey & Co


Hindustan Lever Ltd


Infosys Technologies


Boston Consulting Group (BCG)




Procter &Gamble


Tata Administrative Services (TAS)






Lehman Brothers






GE Capital




American Express

 Campustrack MBA is a syndicated study on the preferences and perceptions of upcoming business school graduates from post-graduate management colleges in India.

It surveyed the perceptions about recruiting companies and the various factors used to evaluate prospective employers amongst students, the release said.

While two Indian firms -- Infosys and ICICI Bank -- were figured in the top 15 in 2003, four Indian companies -- Infosys, Tata Administrative Service, ITC and Wipro -- found their place this time.

TAS, which was ranked 31 in 2001, has been placed amongst the top 10 for the first time, the release said.

"The positive outlook towards companies of Indian origin is another promising trend. A clear indicator that Indian companies are now serious contenders for the best in the talent pool," said Aparna Sen, director, client service, AC Nielsen ORG-MARG.

"While students were seen gravitating primarily towards MNCs in the past, Indian companies that are seen as leaders within their industry have come into prominence," Sen added.

When asked to associate recruiting companies with a host of both positive and likely compensation, an analysis of the responses indicated a more favourable response towards management consulting and software/IT companies compared to the previous years, it said.

While management consulting regained the No. 1 position from FMCG, the software and IT consulting sector has improved in perception amongst the country's most desirable talent pool. While the sector remains ranked at the fourth position, more students have elected it as their chosen industry to pursue a career within, it added.

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