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Merc launches India-made S Class diesel at Rs 1.07 cr

Last updated on: June 05, 2014 17:52 IST

Merc launches India-made S Class diesel at Rs 1.07 cr

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German car-maker Mercedes Benz on Thursday rolled out the locally made diesel variant of its luxury sedan S Class 350 priced at Rs 1.07 crore (ex-showroom Maharashtra).

This is for the first time that Merc is introducing the diesel variant of its popular S Class models.

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Photographs: Courtesy, Mercedes Benz
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Merc launches India-made S Class diesel at Rs 1.07 cr

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Besides, the company also commenced generation from its 100-kw rooftop solar plant at the Chakan facility, which will produce 1.50 lakh units of power annually.

"We are delighted to manufacture the new S Class 350 at the Chakan plant and offer the much-awaited diesel option," Mercedes Benz India managing director and chief executive Eberhard Kern said.

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Photographs: Courtesy, Mercedes Benz

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Merc launches India-made S Class diesel at Rs 1.07 cr

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Mercedes had for the first time introduced body manufacturing for the S Class locally.

Kern said the company had received environmental clearances for its plans to double production capacity to 20,000 units annually at the Chakan plant by this year.

The S Class diesel is the fifth product launched by the German luxury car maker, which occupies the No. 2 slot in market share in the domestic market, this year.

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Photographs: Courtesy, Mercedes Benz
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Merc launches India-made S Class diesel at Rs 1.07 cr

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"At the beginning of the year we had announced to launch 10 new products this calendar year. With the S Class diesel, we have already rolled out five new products so far," Kern said.

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Photographs: Courtesy, Mercedes Benz
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Merc launches India-made S Class diesel at Rs 1.07 cr

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Talking about the installation of its solar power plant, Kern said it reiterates Mercedes' commitment to achieve excellence in manufacturing by introducing environment-friendly initiatives. 


Photographs: Courtesy, Mercedes Benz
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