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Bajaj rides on Discover to regain market share

Riding high on its Discover model, Bajaj Auto has taken away a nine per cent share in the motorcycle market from leader Hero Honda during the quarter ended June (see table).While Bajaj's market......

Bajaj phases out more bike models

Bajaj Auto, the country's second-largest manufacturer of motorcycles, has phased out two more models. This makes four bike models phased out in four months, due to weak demand. It has phased out......

New Pulsar: High on looks, low on power

Pulsar's new variant, to be unveiled next week, will retain the looks of a big bike, but the engine will be 135 cc. Bajaj Auto is launching yet another variant of Pulsar, its highest selling bike,......

Bajaj Auto to roll out more bikes

After hitting a trough last year when its two-wheeler sales recorded the biggest fall in the industry, Pune-based two-wheeler major Bajaj Auto is looking to launch more products in the market in......

Uttarakhand may get Bajaj-Renault car project

Bajaj-Renault combine may be gearing up to take on Tata Motor's Nano in the ultra-small car segment. But in Uttarakhand, the speculation is rife that Bajaj-Renault is trying to explore the......
  Web results for Xcd 135
How Bajaj Auto's Discover Strategy Went Horribly Wrong

Bajaj Auto has launched way too many Discovers, while also discontinuing models silently. This has led to customers losing faith in the brand while... ...

http://www.motorbeam.com/2015/01/bikes/bajaj-discover/how-bajaj-autos-discover-strategy-went-horribly-wrong/

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