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The neta seeks your Like before your vote!

Social media is the new advertising tool for today's politicians and political parties, says Viveat Susan Pinto On an average day, Delhi Chief Minister and Aam Aadmi Party founder Arvind......

Airtel is 4G ready but few hurdles may come in the way

There are areas in metros such as Delhi, Mumbai and Bengaluru, where consumers are only able to access 3G speeds due to want of adequate cell sites or fewer 4G-enabled towers. Bharti Airtel,......

40 years have passed, the Nirma girl still endears

Image: The Nirma University. Photograph: Kind Courtesy, Wikimedia Commons The Nirma girl won’t be revived in its advertisements for emotional reasons, note Sohini Das and Sayantani Kar. A......

The rise and rise of creative hotshops

Small independent agencies in India are slowly but steadily making inroads into large advertiser accounts held by industry majors.Creative duo Manish Bhatt and Raghu Bhat of Mumbai-based creative......

Indian ad market: Appetite for buys on the rise

The appetite for acquisition in Indian advertising and media space is becoming stronger by the day, the most recent one being Omnicom's Ketchum acquiring a majority stake in homespun......

Human-train strikes a chord

Even Ogilvy & Mather's India chief Piyush Pandey, the veteran of many iconic campaigns, including Vodafone's Zoozoo and Fevicol, felt a little caught out when the Indian Railways got in touch with......

Dhoni, Bhajji, Sehwag go topless in new ad

Guess who's taken their shirts off to wear their passion on their bodies! Led by their captain Mahendra Singh Dhoni, leading Indian superstars, Virender Sehwag, Harbhajan Singh, Suresh Raina and......
  Web results for Taproot
Bollywood's gain as Balki leaves advertising

R Balki is moving on from the advertising industry to concentrate on film-making in Bollywood. BestMediaInfo speaks to the creative fraternity to... ...

http://www.bestmediainfo.com/2016/08/bollywoods-gain-as-balki-leaves-advertising/
Period power! Are companies doing enough to step it up for women with the right product?

By Shramana Ganguly India's IT capital Bengaluru, Malini Parmar was finalising the design of menstrual cups that she would soon launch for Indian... ...

http://economictimes.indiatimes.com/magazines/brand-equity/period-power-are-companies-doing-enough-to-step-it-up-for-women-with-the-right-product/articleshow/53614615.cms
Test IO Names Startup Vet Philip Soffer as CEO

From the Wires North American Expansion, Starting in San Francisco, Planned Under New Leader Aug. 9, 2016 07:30 AM SAN FRANCISCO, CA... ...

http://in.sys-con.com/node/3890437
Your Guide To Nuclear Warfare. No Button. But There Is A Briefcase.

Let's talk fingers and buttons. "He shouldn't have his finger on the button," Hillary Clinton said about Donald Trump in June. "I will not be a... ...

http://www.ndtv.com/world-news/nervous-about-nukes-again-heres-what-you-need-to-know-about-the-button-there-is-no-button-1440209
Nervous About Nukes Again? Here's What You Need To Know About The Button (There Is No Button)

Let's talk fingers and buttons. "He shouldn't have his finger on the button," Hillary Clinton said about Donald Trump in June. "I will not be a... ...

http://m.ndtv.com/world-news/nervous-about-nukes-again-heres-what-you-need-to-know-about-the-button-there-is-no-button-1440209

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Coming to India and making

Success in manufacturing is not just about being cheap - cheap labour, cheap land, cheap power...
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