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Tam Media Research

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Doordarshan most watched channel: Study

Using a disputed measure, TAM, the television research agency, has said Doordarshan not only commands the highest channel share compared to private networks but attracts a far greater number of......

India's leading brand endorsers

Shah Rukh Khan's name sells not only in Bollywood but also on television. The latest data from TAM Media Research reveals he endorsed the highest number of brands during 2008 on television,......

Changing trends of TV viewership

TAM Media Research has dominated the Indian television viewership monitoring market for the last 10 years. The government is now inclined to bring more players into the fray and to play an active......

TAM to set up radio tracking division

Television Audience Measurement Media Research, in association with Nielsen Media Research and IMRB International, is set to launch a new division, Radio Audience Measurement to track radio......

Content, pricing key to CAS, says study

The success of the conditional access system will depend be on content and pricing, according to a TAM Media Research study.L V Krishnan, CEO, TAM Media Research, said that pricing would be......

IPL-5 viewership sees drop in opening week

The opening matches in the fifth edition of the Indian Premier League has recorded a dip in viewership and television ratings as compared those of last year. Television Viewer Ratings (TVR) were......

'Tendulkar has lost his fighting abilities'

Readers' responses toThe naked and the dead feature:It is SPOT ON.I feel we r saying this day only because of our seniors (namely Rahul Dravid, Sachin Tendulkar and VVS Laxman).Please make no......

  People speak for tam media research

  • QNA
Q. Which Bollywood celebrity is most saleable for endorsements in television?
:  A. According to a recent news report, Saif Ali Khan is the king of television advertisements among celebrities. As per the findings of TAM media...... more

http://qna.rediff.com/questions-and-answers/which-bollywood-celebrity-is-most-saleable-for-endorsements-//answers/9231626

  Web results for Tam Media Research
The Road Must Taken

Guru of advertising and media Martin Sorrell told a Mumbai audience on Monday (18 August) that the way forward was the digital road, and those who... ...

http://www.businessworld.in/news/business/marketing-and-advertising/digital-the-road-must-taken/1492072/page-1.html
One year on, InSync plans to beef up content, go worldwide

MUMBAI: Classical Indian music lovers have a reason to rejoice. A year after India's first 24 hour classical music channel launched, InSync has... ...

http://www.indiantelevision.com/television/tv-channels/music-and-youth/one-year-on-insync-plans-to-beef-up-content-go-worldwide-140819
Sir Martin Sorrell

MUMBAI: They are known as the lions who go for the kill in their respective fields, and when the two met for the first time, the whole world waited... ...

http://www.indiantelevision.com/mam/marketing/tam-or-barc-the-market-has-to-decide-sir-martin-sorrell-140819
Wearable Electronics Market to Hit US$8 Billion Value by 2018

The global wearable electronics market is expected to cross $8 billion in 2018, growing at a healthy CAGR of 17.7% from 2013 to 2018. The total... ...

http://in.sys-con.com/node/3151562
RBNL rebrands its television channel as 'Big Magic Ganga'

As the Ganga is making big headlines, courtesy the Modi government, at least one television channel is taking inspiration from the name of the holy... ...

http://www.rediff.com/money/report/rbnl-rebrands-its-television-channel-as-big-magic-ganga/20140814.htm

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