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Will Maggi succeed in recreating the old magic?

One aspect of reviving trust will be getting fresh brand ambassadors Five months after it was banned, Maggi noodles is back on shop shelves. As Nestle India prepares for a nationwide launch of the......

Lessons Nestle must learn from its big mistakes

Every new episode seems to simply reinforce Nestle's inherent inclination to put up the walls and hunker down. Image: Nestle needs no lectures or prescriptions on managing food crises.......

Summer cola war hots up early

PepsiCo India seems to have fired the first salvo in the impending cola war for the summer of 2013.The beverage major, which has the title rights for the sixth season of IPL 20-20 tournament, is......

ITC tries to find its feet in personal care

Cigarettes-to-hotel major ITC entered the consumer products business in 2007. In three years, it has managed to corner a two per cent market share. But ITC feels that's no mean achievement for a......

The 3 ingredients of success

Everybody wants to be successful and those who go to B-schools have even greater expectations of success. While that is reasonable, it is perhaps worthwhile to look at a few ingredients that make......

IPL-5 viewership sees drop in opening week

The opening matches in the fifth edition of the Indian Premier League has recorded a dip in viewership and television ratings as compared those of last year. Television Viewer Ratings (TVR) were......

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Sridhar Ramanujam

News for Sridhar Ramanujam

Will Maggi succeed in recreating the old magic?

Lessons Nestle must learn from its big mistakes

Summer cola war hots up early

ITC tries to find its feet in personal care

The 3 ingredients of success

IPL-5 viewership sees drop in opening week

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