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Complan, Saffola and Kellogg's under scanner

Whether it's Complan or Horlicks, they claim to make a child taller and smarter. But their promises are not based on any scientific data.Now, such food products in the Indian market have come under......

'India has great campaigns, poor branding'

When Marico introduced Saffola Arise, a new rice brand, the branding exercise was done by India-born Shombit Sengupta who is settled in France. After shifting to Paris from Kolkata in 1973,......

How firms use phones to bond with you

It was just what the doctor ordered for Marico Industries, the makers of Saffola edible oil. Two weeks ago the company kicked off its dial-a-dietician helpline in Mumbai and Indore and the calls......

10 stocks you can bet on

After growing rapidly over the past decade, these consistent performers are expected to maintain momentum, say Sheetal Agarwal and Vishal Chhabria. Indian markets have had a strong run so far.......

Hungry kya? MTR may have something for you

MTR re-positions its brand to cater early morning to the hungry urban young. It has launched a range of breakfast foods to pave the way for future product and brand transformation. One of......
  Web results for Saffola
Marico#39;s growth strategy focuses on healthy foods, Saffola brand expansion

FMCG major Marico Limited is going to focus on "in between healthy foods" and expand the Saffola brand of premium edible oils and oat as a part of... ...

http://www.moneycontrol.com/news/business/marico39s-growth-strategy-focuseshealthy-foods-saffola-brand-expansion_9227421.html
10 stocks you can bet on

After growing rapidly over the past decade, these consistent performers are expected to maintain momentum, say Sheetal Agarwal and Vishal... ...

http://www.rediff.com/money/report/10-stocks-you-can-bet-on/20170619.htm
Brands Forever

When India opened up its automotive sector in the mid-1980s, the country’s largest scooter manufacturer, Bajaj Auto, confronted a predicament... ...

http://www.mydigitalfc.com/news/brands-forever-866
Concept of luxury expands; paints, chocolates under 28%

Do chocolates, chewing gum, paints, leather jackets and everyday stationary items such as water colours count as luxury goods? The Goods and... ...

http://www.business-standard.com/article/economy-policy/gst-expands-concept-of-luxury-117051901357_1.html
Hungry kya? MTR may have something for you

MTR re-positions its brand to cater early morning to the hungry urban young.†It has launched a range of breakfast foods to pave the way for future... ...

http://www.rediff.com/money/report/hungry-kya-mtr-may-have-something-for-you/20170519.htm

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