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Rama Bijapurkar

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Of commoners and crows: The genius of R K Laxman

'No one took umbrage at his depictions, and the subjects least of all, because they knew that Laxman had no malice in him.' One had to meet him but once and his ever twinkling eyes blew away any......

Many cooks make the broth cost-effective

Market forces always work and India has an intensely competitive service economy, says Rama Bijapurkar.A week in small town Europe with lousy service (by my spoilt Indian standards) and lots of......

Insurance scheme for poor bags top slot

A Rs 2 health insurance scheme for rural India and a project on empowering cooperative banks through effective application of information technology -- ideas that looked at tackling such problems......

The business of financial inclusion

Business systems that serve customers who are starkly above or below the average customer on any parameter need to be differently designed. Forcing one-size-fits-all products is not a good......

Trai and the Great Democratic Liberator

The cellphone is a Great Democratic Liberator: 'Great' because of its impact on people; 'democratic' because it gives the same benefits to all; and 'liberator' because it frees us from the terrible......

Why the Foreign Universities Bill is elitist

The Bill suggests to the backward classes that 'the best from the West is not for you, the home-grown is good enough for you', says Rama Bijapurkar.The Foreign Universities Bill is puzzling for two......
  Web results for Rama Bijapurkar
The genius of R K Laxman

'No one took umbrage at his depictions, and the subjects least of all, because they knew that Laxman had no malice in him.' One had to meet him but... ...

http://www.rediff.com/news/special/of-commoners-and-crows-the-genius-of-r-k-laxman/20150127.htm
Books to make you think and act

When marketers search for new concepts and fresh ideas, they often turn to excellent books about consumers and brands. There is nothing as... ...

http://www.thehindubusinessline.com/opinion/columns/harish-bhat/books-to-make-you-think-and-act/article6748720.ece?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS_Syndication
Why the Chinese are reading up on India Inc

Earlier this year, Tata Sons director R Gopalakrishnan was surprised when he received an enquiry to publish 10,000 copies of his book in Mandarin.... ...

http://economictimes.indiatimes.com/magazines/corporate-dossier/why-the-chinese-are-reading-up-on-india-inc/articleshow/45638773.cms
Shifting sands of time

The influx of high quality MBAs brought about a seismic change in the advertising agency business in India in 1970s Mg Parameswaran December 22,... ...

http://www.business-standard.com/article/management/40-years-ago-and-now-shifting-sands-of-time-114122100507_1.html
The strategist

Heard of Kan Khajura Tesan? Well, it is a radio station broadcast in those nooks and corners of the country that even today are media dark. Even... ...

http://www.financialexpress.com/article/industry/companies/hindustan-unilever-the-strategist/22215/

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