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CBI lodges fresh FIR against Nirav Modi, approaches Interpol

Central probe agencies, the Central Bureau of Investigation and the Enforcement Directorate, on Friday continued their crackdown in a Rs 11,400-crore bank fraud case involving billionaire jewellery......

Young market? Old brands go under knife

As the market grows young, old brands go under the knife. In 1897, a young man named Ardeshir Godrej gave up law and turned to making locks. He went on to make safes and security equipment, and......

Why firms must treat employees better

There's a big reason why Punam Anand Keller is in India -- the guilt factor. The Professor of Management at the Tuck School of Business wants to popularise her pet theme, social marketing, in her......

Virgin Mobile targets young India

Outrageous, flamboyant, unconventional maverick entrepreneur Richard Branson is all that, and more. So it really wasn't too surprising when the billionaire chairman and founder of the Virgin group......

Visibility is key for brand launch success

Pedigree (performance of similar brands from the same company) is no longer a major factor to evaluate the success of a brand launch. The key parameter now is visibility of products. This is among......

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Prasad Sangameshwaran

News for Prasad Sangameshwaran

CBI lodges fresh FIR against Nirav Modi, approaches Interpol

Young market? Old brands go under knife

Why firms must treat employees better

Virgin Mobile targets young India

Visibility is key for brand launch success

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