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Peyush Bansal

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Virtual trial rooms new feature in e-commerce

Tanya Sareen, a 25-year-old professional, goes for shopping anytime she wants. She chooses her dress in the store and asks for the correct fit and her preferred colour.Next, she does a trial to see......
  Web results for Peyush Bansal
M-commerce is the way ahead for e-tailers

With increased mobile internet penetration, e-commerce players feel that mobile commerce (m-commerce) is the way ahead for them. Most e-tailers,... ...

http://wap.business-standard.com/article/companies/m-commerce-is-the-way-ahead-for-e-tailers-115051000682_1.html
'Try and buy' gives niche e-tailers an edge over industry leaders

BANGALORE/NEW DELHI: For niche online retailers, allowing product trials at home is proving to be lucrative and more than a defence against... ...

http://timesofindia.feedsportal.com/c/33039/f/533923/s/4603f9a0/sc/28/l/0Ltimesofindia0Bindiatimes0N0Ctech0Ctech0Enews0CTry0Eand0Ebuy0Egives0Eniche0Ee0Etailers0Ean0Eedge0Eover0Eindustry0Eleaders0Carticleshow0C4716170A50Bcms/story01.htm
Communication lessons from Lenskart's pratfall

To their credit, Lenskart's co-founders Peyush Bansal and Amit Chaudhary mailed an apology by the evening with a fairly forthright Sorry we messed... ...

http://www.livemint.com/Opinion/F9WOq89YnRuBDVVjJYdGEI/Communication-lessons-from-Lenskarts-pratfall.html
LensKart, American Swan face Twitterati ire over quake ads

NEW DELHI: Soon after an earthquake shook Nepal and parts of India on Saturday morning, companies such as LensKart, American Swan and Troika... ...

http://timesofindia.indiatimes.com/tech/social/LensKart-American-Swan-face-Twitterati-ire-over-quake-ads/articleshow/47067065.cms
How they got it wrong with Nepal earthquake posts on social media

The ripples of the 7.9-magnitude earthquake that hit Nepal were also felt in the virtual world, where some were left red-faced thanks to their... ...

http://m.hindustantimes.com/world-news/not-getting-it-right-how-insensitive-posts-on-nepal-quake-were-booed-on-social-media/article1-1341186.aspx

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