Last week, we brought you the Brand Equity Agency Reckoner 2014, the definitive ranking of the best ad agencies in the country. Now, read on to... ...http://economictimes.indiatimes.com/magazines/brand-equity/be-agency-reckoner-2014-ddb-mudramax-best-brand-promotion-agency-encompass-at-no-2/articleshow/42630590.cms
How the TV industry can use the Twitter phenomena to its advantage. If we talk about digitisation and look at only one side of the coin, it would... ...http://www.afaqs.com/news/story/41899_TV.NXT-2014:-When-Someone-Tweets-About-Your-Show-You-Have-Converted-a-Viewer-into-a-Marketer:-Rishi-Jaitley
Pune Warriors India captain Aaron Finch backs up as Ajit Chandila of Rajasthan Royals sends down a delivery during match 50 of the Pepsi Indian... ...http://www.ibtimes.co.in/bigg-boss-8-ipl-spot-fixing-accused-ajit-chandila-contestant-salman-khans-show-608769
Swati Bhattacharya National Creative Director, JWT This office has given birth to everything from Maggi to Horlicks to Slice and 7Up. But if we... ...http://economictimes.indiatimes.com/magazines/brand-equity/theres-something-about-maggi-pepsi-nike-says-team-jwt/articleshow/42105304.cms
Quick tips from a behind-the-scenes hand. You are watching your favourite show and the commercial break comes on when you decide to leave your... ...http://www.afaqs.com/news/story/41810_Guest-Article:-E-Suresh:-Elements-that-attract-consumers-towards-ads
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